Tenbound

JANUARY 26, 2024

Showcasing Results in Cold Emails The Persuasive Impact of Case Studies People are more likely to believe the effectiveness of your offerings when backed by evidence. Include brief case studies or share examples of successful outcomes achieved for your clients. Demonstrate the real-world value you provide and showcase your expertise.

Case Study 64

Case Study Segment Social Media Follow-up 64

The Pipeline

MARCH 30, 2021

Sellers and their leaders are directly responsible for this. Study after study shows sales organizations are serving up information buyers find, frankly, useless. Should be the other way around, the fact that it is not, is an opportunity that many sellers miss. Settling leads to good enough, at a good enough price.

Vendor 210

Vendor Objections Buyer Direct Response 210

Pointclear

JANUARY 26, 2012

But what are the most effective outbound marketing channels for kicking off a business relationship? These are the five essential channels you can rely on for generating a steady stream of inquiries that you can then convert to qualified leads, and have a prayer of closing enough sales to meet your revenue quota.

Media 233

Media Direct Mail netFactor Trade Show 233

Connext Digital

SEPTEMBER 25, 2019

Unlike direct response ads that focus on spiking sales and generating profits within a set period, the results of branding ads are more gradual and steadier. You may think that this strategy is only suited to direct response ads since it’s primarily performance-centered. It offers a wide variety of advertising.

Advertising 58

Advertising Advertising Consumer Campaigns 58

Connext Digital

SEPTEMBER 30, 2019

Unlike direct response ads that focus on spiking sales and generating profits within a set period, the results of branding ads are more gradual and steadier. You may think that this strategy is only suited to direct response ads since it’s primarily performance-centered. It offers a wide variety of advertising.

Advertising 40

Advertising Advertising Consumer Campaigns 40

Tony Hughes

FEBRUARY 22, 2018

Where I'm going with this is that Trigger Event selling is a science irrespective of technological channel. Study the great books that deal with complex sales challenges and parameters such as Jeff Thull's Mastering the Complex Sale or Mahan Khalsa's work with Franklin Covey. In this case David can often defeat Goliath [case study].

Social Selling 66

Social Selling Call-back Up-Sell Ideal Customer Profile 66