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6 Inbound Marketing Strategies for Technology Companies in 2021 (and Beyond)

Pipeliner

Many customers now sign up for software subscriptions instead of installing solutions on-premises, and it’s easier than ever for them to switch to new vendors who offer better features or more competitive pricing. What is inbound marketing and why does it matter?

Inbound 52
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The 33 Best Sales Training Video Channels on YouTube

Hubspot Sales

Whether you and your team need some bite-sized instruction, a full course correction or just a bit of motivation, there’s a wide variety of YouTube sales training channels that can help you. You'll find a short description of each channel as well as a few examples of especially informative or entertaining videos from each.

Channels 112
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WHAT IS LIFECYCLE MARKETING AND WHY IT IS IMPORTANT?

Apptivo

Attracting usually targets and revolves around creating brand awareness through every channel of communication. However, in B2B marketing, finding specialized channels may be more fruitful, where the strategy should be to generate as many actionable leads as possible. The goal is to attract as many leads as possible. Strategies: 1.Awareness

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The Monthly Rundown: Startups to Watch from Shamus the Sales Guy

Crunchbase

Now more than ever, brainstorm sessions, workshops, project and product planning rely on an integrated, digital platform to bring people and ideas together. Industry: Cloud Security, Developer Platform, Enterprise Software. Web traffic : 103 percent monthly visits growth. HQ: Austin, Texas. Lead Investor: GGV Capital.

Scale 105
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16 Top Sales Conferences You Should Attend in 2017 & 2018

Hubspot Sales

AA-ISP’s Inside Sales conference focuses on helping front-line inside sales reps and managers in their day-to-day roles through a combination of talks and workshops. SaaStr is a conference for -- you guessed it -- people working at SaaS (Software as a Service) companies. 13) INBOUND. AA-ISP Digital Sales World 2018. iCONIC Tour.

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Top 21 Sales Training Programs and Techniques to Boost Team Performance in 2022

Highspot

Here are a few you might recognize: B2B or business-to-business sales : Designed for B2B-style businesses that target their sales pitch toward key business decision makers (typically C-suite level leadership or managers) who are responsible for purchasing products, services, and software for their company. The 15 Best Sales Training Programs.

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B2B Sales Outsourcing Is Dicey. Here’s How to Do It Right

Sales Hacker

I run a European-based sales agency for software and technology companies. What sales outsourcing should NOT be: Indirect sales channels like resellers, solution partners, etc. Sell directly to customers or through various sales channels? Inbound lead generation or outbound cold calling ? W hat is Sales Outsourcing?