Sales and Marketing Management

JULY 29, 2020

B2B leaders and sales and marketing teams across the globe are finding ways to adapt in this time of crisis. I’ve been talking to leaders in industries far and wide, from manufacturing, distribution, chemicals processing, tech, pharma and more. Whatever makes the customer the most comfortable builds loyalty.

Chemicals 177

Chemicals How To Margin Pivotal 177

Hubspot Sales

NOVEMBER 29, 2021

Every company has its eyes on its bottom line and, in turn, is mindful of its profit margin — the most definitive metric of how successful your sales efforts are, relative to your expenses. Find gaps in your sales process where a disproportionate number of prospects fall off. Chemical (Basic): -0.72%. Strategically raise prices.

Margin 112

Margin Chemicals Real Estate Strategy 112

Sales Hacker

JULY 21, 2021

“We’re looking for a strategic rockstar sales rep who knows how to leverage and optimize our customers’ digital transformation to really move the needle!”. There are sales buzzwords that we love and some that we really hate. When you use sales buzzwords correctly, you’ll sound like you’re an industry insider.

Hiring 125

Hiring Sales Qualified Lead Call-back How To 125

LeadFuze

DECEMBER 1, 2021

Some sales buzzwords are great, but others need to be avoided. Need Help Automating Your Sales Prospecting Process? A sales representative can use this to give their prospects time to think about what they want, but make sure you don’t forget them later. “RevOps helps you achieve sales alignmentâ€. Enough said.â€.

Hiring 52

Hiring Sales Qualified Lead Marketing Qualified Lead How To 52

Sales and Marketing Management

FEBRUARY 12, 2018

Not chemical, biological DNA, of course, but what I call corporate DNA. It is the foundation for all external messages and campaigns, from branding, to sales strategy, to web copy, to brochure design. Like people, companies are organisms that reflect their creators, their environments, their obstacles, and their strengths.

Chemicals 180

Chemicals Face-to-face Scale Hiring 180

Hubspot Sales

APRIL 13, 2021

Copying your competitors might mean starting a price war, but making a guess could leave you balking at abysmal sales numbers. Successful price optimization is a matter of finding the sweet spot between valuable and lucrative — a balance that can have a major impact on your sales, customer satisfaction, profits, and achievable growth goals.

B2C 110

B2C Segment Retail Demographics 110

Sales Hacker

OCTOBER 7, 2021

Women in sales often have a polarizing experience. In the Sales Hacker video series Aha Moments , I asked 10 women: “What is one ‘aha moment’ you’ve had in your sales career?”. The conversations that followed were so authentic and encouraging that we decided to expand this conversation to other badass women in the sales world.

Hiring 130

Hiring Ideal Customer Profile Top of Funnel Lead Rank 130