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5 Questions to Ask Every Inbound Lead

Mr. Inside Sales

Another company recently reached out to me wondering if there is a best practice approach for handling inbound leads. I’ve written on this subject before but let me remind you of what I said: New marketing funnels and lead nurturing campaigns have created what has always been a salesperson’s dream: more inbound leads.

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Stop Cold Calling and Start Lead Nurturing

Markempa - Inside Sales

Salespeople who become trusted advisors and understand the needs of economic buyers are 69% more likely to come away with a sale. Here’s a nurturing litmus test: Can prospects benefit from the information you provide, regardless of whether they buy from you? It’s about relationships.

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Beyond Financials: VC & IPO Due Diligence on Sales & Marketing Metrics

Pointclear

It was interesting to see all three companies use similar descriptions in their SEC filings for both their sales and marketing activity and their market challenges. Sales and marketing activity. Selling subscriptions via a direct sales force. Sales force efforts include field sales and inside sales teams using the phone.

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Does Your Sales Team Know How to Follow-Up on a Lead?

Pointclear

Nurture leads until they’re ready to turn over to sales is the sixth of 7 Truths about Sales and Marketing that CEOs need to know. This post is part of a series about the CEO’s role in eliminating wasted marketing spend and increasing sales results. Develop a lead hand-off process and follow-up best practices.

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6 Ways to Make Your Sales Training Effective

CloserIQ

Simply looking at annual revenue or top sellers doesn’t tell the whole story about the success or shortcomings of your sales reps’ individual performance. Look at your sales enablement metrics to assess what your training should cover for the best results. Actionable takeaways: Investigate lead nurturing tactics and improve weak spots.

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Win the “Customer Value” Relay Race and Dominate Your Market

Product Management University

Equip the salesforce to facilitate credible and consultative business conversations with executives (strategic), managers (operational) and users (tactical) to distinguish your organization from the competition. Inside Sales & Lead Nurturing Teams.

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The Cycle Of Customer Loyalty: 8 Tips To Live By

InsideSales.com

RELATED: Random Musings on the Real “Competitive Advantage” of Customer Service In this article: Establishing Excellent Customer Service to Build and Maintain Brand Loyalty Capture, Case, & Fix Issues Get NPS Score with Comments Case & Fix Comments Call and […].

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