The Ins & Outs of Successful Peer-to-Peer Selling
Hubspot Sales
JUNE 2, 2021
In most cases, a prospect's peers have less of an agenda or incentive to speak highly of a company than the company itself. In turn, they come across as more objective and trustworthy. Have a robust, active social media presence. One of the better ways to get there is to be active on social media.
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