Increase Sales

APRIL 14, 2014

Now that you understand what a marketing goal worksheet looks like and how it works. The next questions is: What do your marketing action plans look like? . Years ago, small businesses essentially had only one marketing action plan. This traditional plan looked to outbound activities including: Networking and/or trade shows.

Marketing 136

Marketing Social Media Trade Show Direct Mail 136

Smooth Sale

JUNE 21, 2022

The word “build” is quite correct in this sense; you must carefully construct your photo from the inside out to become a robust edifice. In simple terms, a marketing person explained that no one could duplicate an M&M. Thinking about the value you bring to a market is similar to working with the benefits of a product.

Hiring 140

Hiring Trade Show Direct Mail Media 140

SBI Growth

OCTOBER 31, 2013

The statistics I share below are from SBI’s 2012 Sales & Marketing Research. No good leads coming from marketing? Use your LinkedIn network. Trade shows and local community events can be a grind. Implementing a well-constructed plan will get you there. You would close a few more deals per year.

Lead Rank 324

Lead Rank Lead Scoring Referrals Trade Show 324

Increase Sales

FEBRUARY 9, 2015

Back in the Mad Men days, marketing was just paid advertising. Now you must craft a marketing plan that attracts attention in an entirely different way. Networking including trade shows. The challenge is so many small businesses engage in marketing without having a written strategic plan in place. Direct mail.

Advertising 70

Advertising Advertising Marketing Small Business 70

Leading Results Rambings

SEPTEMBER 11, 2013

What many have failed to realize is that the business card has been replaced by an internet version called LinkedIn. The handshake over lunch at the country club has given way to a LinkedIn “connection” invitation. The LinkedIn network recently announced it has passed the 200 Million user mark.

Trade Show 88

Trade Show LinkedIn Referrals Construction 88

Highspot

JANUARY 19, 2022

The market is evolving faster than ever, and sales reps need high-quality ongoing training to keep up. B2C or business-to-consumer sales : Built for B2C-style businesses that market their products directly to consumers. The courses cover topics ranging from sales to marketing, customer service, and coaching.

Training 92

Training Lead Rank Hiring Course 92

Customer Centric Selling

NOVEMBER 8, 2013

The statistics I share below are from SBI''s 2012 Sales & Marketing Research. No good leads coming from marketing? Use your LinkedIn network. Trade shows and local community events can be a grind. Implementing a well-constructed plan will get you there. You would close a few more deals per year.

Training 51

Training Lead Rank Lead Scoring Referrals 51