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Why SaaS Companies Are Embracing Owned Media and How to Make it Work for You

Sales Hacker

Join us at the gorgeous Proper Hotel in Austin on May 15-16 and hear how the top SaaS companies are leveraging partner ecosystems in their GTM motions aka Ecosystem-Led Growth. Through these content channels, they can fuel conversations, educate the market, and build strong relationships with potential customers.

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“Empathy is a superpower in marketing and sales”: A Q&A with Brian Carroll of Markempa

Nutshell

The ability to see things from your customer’s perspective is a huge advantage in B2B sales and marketing. We want our teams to be empathetic while dealing with customers and while collaborating with each other. We want our brands and our customer experience to convey empathy. What is empathy in a business context?

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Sales Events to Look Forward to in 2017

SalesLoft

It’s one the most exciting times to spend three full days with our customers, hear firsthand accounts of what they are working on, and connect with our partners.”” We are in the age of modern B2B, where marketing and sales need to partner together to serve the customer. Revenue Summit. Visit the event site here. “We

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The Pipeline ? 10 Fail-proof Tasks to Help Turn Your Prospects into.

The Pipeline

Your business strategies are the same as the gold-miners, except instead of digging for ore, you’re digging for customers, with your mind focused on this: you want to find the right prospects—the serious buyers. Reactivate dormant accounts – Reaching out to past clients can make customers for life. Customer Care.

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PODCAST 138: From Marketer to CEO: The Power of Brand as a Growth Amplifier with Jake Sorofman

Sales Hacker

Outreach revolutionizes customer engagement by moving away from siloed conversations where different people in your company are talking to different people at the prospect, to a streamlined and customer-centric journey. So the customer has one perspective, one interaction, everybody’s coordinated, it’s really great.

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Need an Expert for Your Next Panel, Presentation, or Podcast? Here Are Over 530 of the Top Female Sales Practitioners

Sales Hacker

Customer Success. Head of Customer Experience. Chief Customer Officer. HERA by Hotel ResBot. SAP Customer Experience. Director of Customer Growth. We’ve broken the list down into categories of expertise for your convenience. Leadership. Sales Development. Sales Growth. Sales Enablement. Enterprise Sales.

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Trade Show Prospecting Toolkit: The Ultimate Collection

DiscoverOrg Sales

It’s no small investment to send salespeople to trade shows: Airfare, hotels, meals, transportation, and swag are just a few expenses – in addition to a lot of time. I’ve spent 12 years in demand generation and event marketing and know how to avoid the pitfalls (and live my best life). Lots of warm leads.