DiscoverOrg Sales
APRIL 23, 2019
Even so, trade-show events are still one of the best ways to get your solution in front of a crowd of likely prospects: 41% of companies consider event marketing to be their top channel for lead generation. Trade shows are an expensive way to generate leads, even if you don’t have a booth. Nina Wooten, Director of Demand Generation.
The Pipeline
OCTOBER 19, 2012
If a potential customer sees you while you are out and about, chances are good that they will remember the name of the company associated with the friendly face they chatted with. Most businesses, whether they are small, large, brand new or established, are turning to more high tech sales tactics to gain and retain customers.
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Corporate Visions
OCTOBER 17, 2019
Over the years, a number of psychological studies have shown that when faced with a decision, the majority of people tend to stick with their status quo. In fact, people filter out and discount information that runs counter to their opinion. And most of the time, you aren’t even aware of how this bias affects your decisions.
Partners in Excellence
DECEMBER 24, 2012
Are your demand generation, nurturing programs changing? Are you facing new or different competition? Are you forced to discount more? This time of year always brings a convergence of all types of activity. We’re closing the last deals of the year–that frenzy to make the numbers. New plans and programs.
The Pipeline
MAY 23, 2011
Specifically, now that LinkedIn has gone public, the first thing they need to buy with their new funding is a bigger bed to accommodate some new bedfellows, very demanding bedfellows; specifically the fellows from Wall St. Let’s face it that Sales 1.5 What happens when social-ism meets capital-ism? First, it gave us Sales 2.0,
Sales Hacker
NOVEMBER 15, 2017
With the rise of AI, new sales technology and automation at the forefront of the sales echo chamber these days, we thought we’d take a moment to bring it back to BASICS – that’s why we’ve rounded up this complete glossary of sales terms and definitions to help you remember where it all started. AB Testing.
Sales Hacker
DECEMBER 8, 2017
Top Sales Trends & Predictions of 2018: Buyer Side Technology Continues to Disrupt Sales Development & Demand Generation. Facing the Reality of A.I. It’s that time of year again. 2017 was a YUGE year in the world of sales, and we’re predicting that 2018 will be even bigger. It’s Here to Augment, NOT Replace.
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