Marketers: Beware of These B2B Display Advertising Mistakes
Zoominfo
JUNE 14, 2022
Marketing mistakes are costly. Yet marketers often struggle with this crucial step. Sure, your cost per lead might be cheap, but your cost per marketing-qualified lead (MQL) will skyrocket,” says Colin Chang, a marketing programs manager at ZoomInfo. But this isn’t true if you use good lists.
Let's personalize your content