Zoominfo

OCTOBER 5, 2021

Marketers often employ brand storytelling in campaigns containing creative narratives, showcasing a brand or its product in more relatable, human contexts. Brand storytelling is a staple of B2C content marketing, but it’s less common in the B2B world. What Is Brand Storytelling? What makes this a great brand story?

Examples 130

Examples B2B Microsoft Case Study 130

Velocify

JUNE 2, 2017

In the classic sci-fi film “2001: A Space Odyssey,” two astronauts find their lives in jeopardy when an onboard ship computer thinks it is smarter than the humans that built it and takes over their space mission. Lenders that can strike a balance between technology and human touch will prosper in this rapidly evolving market.

Closing 45

Closing Scale Film Consumer 45

Hubspot Sales

OCTOBER 29, 2017

Seems like Gordon is not just a sales expert, but an inbound marketing expert too. In one of his most popular videos, he explains how to answer the “Sell Me this Pen” sales interview question. SBI is a “management consulting firm specializing in sales and marketing that is dedicated to helping you Make Your Number.”

Channels 111

Channels Video Training Hiring 111

Vendor Neutral

JUNE 1, 2021

Use sales technology solutions to create concise, storyline-driven, visual presentations AND to track prospect engagement after the presentation. Julie Hansen, Performance Sales and Training Julie Hansen is a virtual presentation expert and founder of the Selling On Video Master Class. Our Panelists.

Constant Contact 52

Constant Contact Webinar Metrics Film Customer 52

Zoominfo

JUNE 17, 2018

In the marketing world, brand storytelling refers to campaigns that use creative narratives to showcase a brand or product. Brand storytelling is a staple of B2C content marketing, but it’s less common in the B2B world. Google Adwords is a web advertising service that most B2B marketers are already familiar with. Keep reading!

Examples 237

Examples B2B Microsoft Telecommunications 237

Chorus.ai

JULY 30, 2019

For Growbots, using Conversation Intelligence contributed to a 3X increase in sales output. Conversation intelligence (CI) platforms are a new sales technology category that delivers insights from sales calls and virtual meetings / video conferences. But first, what is conversation intelligence? Automate Note-Taking.

Conversion 48

Conversion Scale Hiring Film 48

DialSource

JANUARY 16, 2020

Leveraging decades-long experience in children’s entertainment, Lego has created a catalog of mobile apps, video games, digital films, and streaming content that aligns with a new generation of digitally-enabled consumers. . Digitalization (in this context) refers to the use of technology to streamline business processes.

Ideal Customer Profile 41

Ideal Customer Profile Consumer Face-to-face Objections 41