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Adapter’s Advantage Podcast: Episode 11 Featuring Courtney Ness

Allego

In this episode, launch training specialist Courtney Ness shares her experience as a commercial biotech and pharmaceutical trainer. Learn how you can adapt to remote selling, develop a virtual presence, and proactively set your company apart. In the biotechnology and pharmaceutical realm, product launches can move rapidly.

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Who Is Your Customer?

Partners in Excellence

Perhaps the biggest thing that impacts our performance is we don’t know who our customer, we define our ideal customer in such vague terms that we waste a lot of time and brand equity on customers that we should never be selling to. We don’t deal in commodity buying/selling. A phone number? A LinkedIn ID?

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Smart Selling Visions: Up-Close with Top Revenue Leader CEO Duncan Lennox of @Qstream

SBI

Every two weeks, I interview an executive from a top sales and marketing solutions company. What problem/s are you solving for sales and/or marketing organizations? They are reaching out to their friend Google instead.) This gives a very narrow window within which a sales rep must be able to add value for a prospect.

Up-Sell 139
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Smart Selling Visions: Up-Close with Top Revenue Leader CEO Duncan Lennox of @Qstream

SBI

Every two weeks, I interview an executive from a top sales and marketing solutions company. What problem/s are you solving for sales and/or marketing organizations? They are reaching out to their friend Google instead.) This gives a very narrow window within which a sales rep must be able to add value for a prospect.

Up-Sell 57
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Sales Hiring: The Ultimate Guide

Hubspot Sales

This is a function of your budget, market rate, the role and how much revenue it should produce, and the non-monetary aspects you can offer. For example, candidates browsing AngelList are looking for startup jobs, while those on MedReps.com want to work in pharmaceutical sales. What do you think about Google Glass? Motivation.

Hiring 73