Pointclear

NOVEMBER 8, 2017

This article does a good job of explaining the importance of the ULD—assuring everyone is on the same page and working toward the same end—and covers additional ground (“How to do lead management that improves conversion”). For example: With effective list management for every lead you generate you should also generate one “pipeline.”

Lead Generation 315

Lead Generation Outsourcing Services Sales Qualified Lead Lead Rank 315

Pointclear

APRIL 2, 2013

The Marketing Sphere represents recent good reads from our digital circles about B2B marketing selected by PointClear colleagues. Among the capabilities Weber Shandwick will market via MediaCo are native advertising and digital media buying. Online content in the sales and marketing industries is dynamic and constantly changing.

B2B 203

B2B LinkedIn PointClear Marketing 203

Pointclear

AUGUST 11, 2015

Managing demand – lead management is getting more attention because of the explosion of vendors now saying they’re in the business of lead management. But we all know that the granddaddy of modern lead management originated with CRM and all other programs and services can be attributed to the CRM family tree.

ROI 100

ROI Social Media GoldMine Lead Generation 100

Pointclear

DECEMBER 20, 2011

You’ll see from the list below that our marketing and sales bloggers are B2B lead generation and lead management thought leaders who share their expertise as business executives, strategists, consultants, speakers, authors, editors and college professors. Outsourcing lead generation. Revenue performance management.

Outsourcing Services 169

Outsourcing Services Social Media Marketing Lead Generation 169

Pointclear

APRIL 18, 2012

Social Media is Becoming a Lead Gen Vehicle. Click to start video at this point —Trip sees social media marketing starting to turn a corner. Along with this trend, media integration is becoming more prominent. Social media has to be considered, too, in the context of the buyer’s journey.

Trends 157

Trends Social Media Top of Funnel Lead Rank 157

Fill the Funnel

NOVEMBER 10, 2010

Management – Brainshark. Best Sales Lead Management Program – Unisfair. Best Use of Social Media for Sales or Marketin g - Adobe Omniture Business Unit. Dan McDade/Pointclear posted a good highlight of the conference from his perspective. Best Sales 2.0 Best Sales & Marketing 2.0

Twitter 74

Twitter Conference Omniture Airlines 74

The Pipeline

MAY 13, 2011

PointClear PD. PointClear PD. Funnel management. HR Management. Lead Management. Sales Management. Sales Tool. Social Buying. Social media. Social Selling. RT @BizSugar Reports of the Death of the Salesperson Are Greatly Exaggerated [link]. May 16th, 2011.

Report 244

Report Pipeline Top of Funnel Webinar Metrics 244