Why it pays to get all tangled up with your customers
Selling Essentials RapidLearning Center
APRIL 18, 2023
If you like, we can help you set up a focus group.” Of course, you’re going to be at that focus group. Consumer switching costs: a typology, antecedents, and consequences. For example, one decision maker says the company is thinking about creating products for a new market. “We 1998) Why do customers switch? Burnham, T.
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