The ROI Guy

OCTOBER 11, 2010

This represents substantial growth when compared to 2009 cut-backs; however, even with the 2010/2011 snap-back in spending, most marketing budgets will remain below pre-recession levels. For example, an IDC survey of technology marketers revealed that 2010 revenue grew at a healthy 5.8% world-wide, and that this greatly exceeded the 3.7%

Marketing 40

Marketing Lead Rank Lead Scoring Advertising 40

The ROI Guy

DECEMBER 6, 2010

These two market drivers will have important implications into 2011 and beyond for B2B sales enablement and marketing strategies and budgets. From our research and best practices work with leading B2B sales and marketing groups, Alinean provides its top 5 predictions for 2011: 1.

ROI 40

ROI B2B Social Media Buying Cycle 40

The ROI Guy

OCTOBER 22, 2010

Generating Awareness In order to start the engagement process with prospects, awareness needs to be created. Buyers clearly want a solution that represents a high value, and will help drive bottom-line impact to the business – helping to drive revenue, reduce costs, streamline business processes or improve productivity.

Harte Hanks 45

Harte Hanks ROI Marketing Social Media 45

Sales Hacker

OCTOBER 7, 2021

B2B is H2H – human to human – and most women can leverage these powerful skills to create lasting connections with prospects, personalize value, and create customers for life. What would you tell a woman just starting a career in sales? 8X published author, sales champion, passionate mentor.

Hiring 130

Hiring Ideal Customer Profile Top of Funnel Lead Rank 130

The ROI Guy

APRIL 21, 2010

In 2009, Alinean and IDC updated annual research conducted since 2003 on the ROI from implementing business value tools. Moreover, many of these deals were multi-million dollar sales, and compared to the modest investment for the sales tools, derived enormous return on investment gains.

ROI 40

ROI Campaigns Lead Rank Lead Scoring 40

Sales Hacker

APRIL 22, 2019

It’s Sam Jacobs, founder of The Revenue Collective. Welcome to the Sales Hacker Podcast. Showpad is the leading sales enablement platform for the modern seller. He ran global sales and service for Bullhorn, which was acquired by Vista Equity Partners in 2012. Get Good at Asking Tough Questions [40:05].

Company 54

Company Hiring Scale How To 54

Mindtickle

OCTOBER 16, 2020

If you are a CRO and are looking at a hockey stick of quarterly sales goals you have a small window to enable your inside and outside teams. All these deficits have left many companies struggling to prioritize opportunities, engage with the right buyers and connect with important prospects, demonstrate value, and retain business.

Networking 105

Networking Conversion Scale Face-to-face 105

Mindtickle

OCTOBER 16, 2020

If you are a CRO and are looking at a hockey stick of quarterly sales goals you have a small window to enable your inside and outside teams. All these deficits have left many companies struggling to prioritize opportunities, engage with the right buyers and connect with important prospects, demonstrate value, and retain business.

Networking 52

Networking Conversion Scale Face-to-face 52

LeadFuze

AUGUST 5, 2021

Alex Laats is a serial entrepreneur who’s founded multiple businesses and has a passion for SaaS business models with high-velocity sales teams. Predictable Revenue. Articles lean towards coaching or teaching the reader about increasing their sales using various strategies. LinkedIn Sales Blog. The Gist: .

Top of Funnel 98

Top of Funnel Hiring Lead Rank Retail 98

The ROI Guy

SEPTEMBER 9, 2010

Thursday, September 09, 2010 Forrester announces Sales Enablement Conference focused on Selling into the New Economy We were excited to hear that Forresters first Sales Enablement Conference will be focused on Selling into the New Economy. • Where is sales enablement heading, and how do you get started?

ROI 40

ROI Sales Enablement Lead Rank Social Media 40

The ROI Guy

SEPTEMBER 16, 2010

Transferring knowledge to sales representatives, and then helping these reps more effectively share this knowledge with customers and prospects is the mission of sales enablement, and it has become a vital best practice to overcome Information Overload, fight Frugalnomics and take control of Internet driven Buying Cycles.

ROI 40

ROI Social Media Buying Cycle Sales Enablement 40

The ROI Guy

SEPTEMBER 28, 2010

New digital marketing channels have made it more efficient than ever to broadcast marketing messages to prospects, but are the current strategies effective at connecting with and educating ever more skeptical and frugal buyers ? The Big O – Outcome Selling The Demand Spectrum and Value-Based Sales & Market. Latest Research.

ROI 49

ROI Social Media Vendor Buyer 49

The ROI Guy

AUGUST 4, 2010

This permanent shift towards frugal buyers has forced B2B vendors to fundamentally change the way they reach prospects and convert them to customers. The Big O – Outcome Selling The Demand Spectrum and Value-Based Sales & Market. ► February (8) Boost Sales 10% with an Investment in Sales Enable.

ROI 40

ROI Lead Rank Lead Scoring Social Media 40