Remove 2014 Remove Health Care Remove Marketing Remove Sales
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Drive sales innovation by bottom up entrepreneurialism

Sales Training Connection

Drive sales innovation. Many markets are undergoing a transformational change where the customer is demanding salespeople bring innovative thinking and new insights. A good case in point is the health care market where the Affordable Care Act plus other social and economic trends are transforming the health care landscape.

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MedTech sales – the declining advantage of superior technology

Sales Training Connection

Medtech sales. ” The BCG report goes on to suggest that MedTech companies must also invest in reinventing their sales team to reflect the shifts in the buying process. As the future unfolds, the Affordable Care Act and other social and economic changes will significantly reduce hospital reimbursements. Sales Process.

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MedTech sales – past success doesn’t guarantee future wins

Sales Training Connection

MedTech sales. Perhaps more unsettling, a global study of 4,500 employees at 38 MedTech companies found that skills in critical areas such as key account management and marketing are at less than ideal levels. But what are some of the new specific skill sets that will define the superior sales team? ©2014 Sales Horizons, LLC.

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Sales performance – addressing accelerated clockspeed

Sales Training Connection

Medical sales. According to Fine, industries with faster clockspeeds have more market experimentation, increased competition, and frequent waves of innovation. Booz & Co recently posted an interesting study in strategy + business on accelerated clockspeed as it applies to the health care industry. Industry Example.

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MedTech sales – understanding healthcare value propositions is a new key to success

Sales Training Connection

MedTech Sales. The Affordable Care Act and other social and economic trends are transforming the healthcare landscape. The question at hand is what is the right “go to market” strategy in order to capture significant market share as an uncertain future unfolds. Interested in MedTech sales?

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MedTech sales: when customers change – so must you

Sales Training Connection

Transformation changes affecting medical sales. In times of transformational market change there are new winners and losers. If you are a Medtech company, a piece of the puzzle for being among the winners is making the investment in your sales team commensurate with the need for change and the opportunity to benefit.

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Reinventing the sales conversation with the hospital c-suite

Sales Training Connection

Among market leaders the journey of change has already begun and will continue as the future unfolds. One factor affecting the strategic paths hospitals choose is that all decisions including those relate to quality, patient care, and technology will be viewed through a financial lens. Want to learn more about MedTech sales strategies?