Highspot

MAY 20, 2021

With organizations spending $2,020 per rep a year on training, it’s unsurprising that 95% of sales leaders reported that sales training is the most important form of enablement for their teams, according to CSO Insights. ” Highspot changed that, improving the company’s speed of training delivery by 30%.

Coaching 97

Coaching Training Customer Face-to-face 97

Hubspot Sales

JANUARY 9, 2018

Your goal should also be closely tied to your high-level business goals; to give you an idea, if the company is trying to move upmarket, your goal might be “Acquire 20 Enterprise logos” rather than “Sell X in new business” (because the former will encourage you to solely chase deals rather than focus on the right type of customers).

Buyer Persona 145

Buyer Persona Referrals How To Commission 145

Highspot

JANUARY 22, 2024

Enables organizations of any size (from startup to enterprise) to respond swiftly to changing market dynamics and customer demands. Marketing Strategy: Involves components like advertising, content marketing, social media campaigns, SEO, and other promotional tactics. Create shared goals and effective communication channels.

Strategy 52

Strategy Marketing Distribution Sales Enablement 52

Highspot

JANUARY 22, 2024

Enables organizations of any size (from startup to enterprise) to respond swiftly to changing market dynamics and customer demands. Marketing Strategy: Involves components like advertising, content marketing, social media campaigns, SEO, and other promotional tactics. Create shared goals and effective communication channels.

Strategy 52

Strategy Marketing Distribution Sales Enablement 52

Hubspot Sales

MARCH 23, 2018

Do you excel at discovery calls, building rapport, or closing enterprise deals? Advertise your services on Craigslist, local job boards, and targeted LinkedIn or Facebook groups. If your city has local sales meetups, reach out and ask if you might be able to speak one week and tease your training or coaching services at the end.

Social Media 83

Social Media Channels Hiring Compensation 83

No More Cold Calling

AUGUST 18, 2016

The last time I stood in this position was in June, 1925, at my class day exercises. Walter Thompson Advertising Agency some years ago when they used to hire the famous psychologist John Broadus Watson to talk to applicants. I read the class prophesy. I studied physics. Today, I know nothing of physics. But they meant the same thing.

Hiring 120

Hiring Education Call-back Insurance 120

Highspot

FEBRUARY 29, 2024

In any thriving organization, whether an enterprise or a small business, sales and marketing serve as the backbone, driving growth through deal-closing and brand-building activities. What makes these organizations stand out? A seamlessly working sales and marketing strategy that aligns efforts with business goals. Who is responsible for what?

Top of Funnel 52

Top of Funnel Ideal Customer Profile Strategy Marketing 52