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Dumbness isn’t a destiny

Sales and Marketing Management

One study found that of 1.5 For starters, it is really, really expensive to bring a new technology to market. Yes, if you’re running an airline, you have to have somebody who can actually fix a plane. You see companies like Southwest Airlines, which hires for smarts, for diligence and for enthusiasm. 1, training.

Airlines 136
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Pricing challenges posed by a pandemic

Sales and Marketing Management

In a blog post about pricing in the pandemic for marketing research firm Forrester SiriusDecisions, Lisa Singer says companies trying to rebound from the disruption of the COVID-19 pandemic must look for opportunities to offer low-cost or free offerings. There is no single approach that serves B2B sales and marketing teams across the board.

Margin 194
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Highest-Paying Jobs in 2019

Pipeliner

Despite the supposed benefits AI brings especially to the world of sales, and the threats it entails to local job markets, various industries are still looking for specialist skills and talents. The increasing demand for these skills in the job market has resulted in a drastic hike in salaries. Commercial Pilot. IT Manager.

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Your Solution Strategy Is Desperate for Validation

Mereo

How can you check the alignment of your solution strategy against the financial, business and go-to-market strategies also in the works? How can you take into consideration both customer- and market-driven inputs for a balanced approach ? Plus, it can be supported by a compelling integrated marketing campaign.

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#CustomerSpotlight: Robby Halford from Sparrow

Highspot

As we start to see more academic study on the enablement and sales practice, data is going to inform our best practices as we go forward. ” instead of trying to get smiley faces and saying, “Look, people love our training.” I have a weird obsession with hotel and airline points.

Pivotal 52
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Invest in your Network to Build Sustainable Business

Score More Sales

From 2007 until 2011 Porter was VP of Marketing at Virgin America – which has to be anyone’s favorite airline if you’ve flown on a Virgin flight. How refreshing in a world where a recent study showed that adults are making eye contact half as much as they should to build trust and build relationships.

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Video Training Play-By-Play: 4 Examples to Help You Get Started

Lessonly

What makes training videos so good, and what can you apply when creating your own? This post is the second in a series on using videos in training. The first post explored six reasons why you should consider adding videos to your training strategy. . To help you find nuggets of inspiration for your next training video.