Sales and Marketing Management

JANUARY 1, 2018

are increasingly using gift cards as a reward tool for multiple groups (channel, sales, employee and customer), and that investment in gift card rewards is both significant and growing. adds to their popularity, explains Theresa McEndree, vice president of marketing at Hawk Incentives, another leading gift card provider. businesses?—?fully

Incentives 196

Incentives Incentive Apparel Automotive 196

SMEI

JANUARY 12, 2022

E-commerce marketers are currently bracing themselves for another year of turbulence in the marketplace. There are five key trends that will determine what successful e-commerce marketing will look like in 2022. Businesses with brick-and-mortar stores will need to continue to adapt and respond to changing buyer patterns.

Marketing 62

Marketing Apparel Consumer Social Media 62

Pipeliner

MAY 4, 2022

A good customer acquisition strategy combines multiple marketing channels and tactics to create sustainable, long-term growth. It would be best to define your target audience to understand where and how to focus your marketing efforts. What Is Customer Acquisition? A Well Defined Strategy.

Ideal Customer Profile 59

Ideal Customer Profile Strategy Churn Customer 59

Hubspot Sales

NOVEMBER 7, 2022

Custom Apparel. Print-on-demand tools like Printful make it easy to sell apparel with custom graphics and designs. Sync up Printful with your favorite ecommerce software, and you’ll have a custom apparel store running on auto-pilot. The global lip care products market size was valued at $1.98 Image Source. Image Source.

Apparel 23

Apparel Sports Social Media Course 23

Sales Evangelist

JUNE 4, 2019

Todd was in New York when his VP of sales called him to say the company had an inbound lead from an apparel brand that wanted to initiate an evaluation. As a buyer, he simply wants to be able to predict what his experience with a certain product will be like, and then to get the best deal he can. Sellers must embrace that.

Sales Qualified Lead 49

Sales Qualified Lead Leads Marketing Qualified Lead Discount 49

The ROI Guy

NOVEMBER 29, 2010

Two economic downturns over the past decade have made buyers more spendthrift, and more skeptical of vendor claims. Fueled by a wealth of on-line resources and social networks, buyers have seized control of the buying cycle, engaging with sales representatives later and later, and further elongating sales cycles.

Buying Cycle 45

Buying Cycle Marketing Comparison Vendor 45

The ROI Guy

DECEMBER 6, 2010

Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons. The invitation often coming after key decisions have already been made.

ROI 40

ROI B2B Social Media Buying Cycle 40