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Top Lead Generation Statistics for 2018

Zoominfo

As new companies join the space, existing companies will find it increasingly difficult to generate new leads. As bleak as this sounds for marketers, we remain hopeful. We’ll go out on a limb and say that, as a marketing practice, lead generation will never go extinct. That won’t change.

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6 Things Good Lead Generation Vendors Do Right (That You May Be Doing Wrong)

Pointclear

There’s plenty of mediocrity in lead generation—both in-house and outsourced. However, there are a lot of things good insourced operations and lead generation companies do well. While lead generation (or teleprospecting) is not rocket science, there are a lot of moving parts in a well-run lead generation machine.

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How to Leverage LinkedIn for B2B Marketing Success

SocialSellinator

LinkedIn is super important for businesses trying to reach other businesses online. It's like a goldmine for connecting with the right people and getting leads for your business. In this article, we'll show you how to use LinkedIn to market your B2B stuff like a pro.

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Is Your Lead Generation Efforts Keeping Pace with the New LinkedIn?

SBI Growth

Over the last few months, marketers have witnessed one of the biggest changes to LinkedIn’s professional social network since its inception. The purpose of this blog post is to provide marketing leaders with a five minute executive summary explaining the new offering and what it means to your business. New to LinkedIn.

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Your Technical Experts Rock at Lead Generation … Really

No More Cold Calling

Don’t hide your B2B marketing talent. They can also be great for lead generation. And that makes them your hidden gem for B2B marketing. B2B marketing pro Trevor Young shares more of Edelman’s research in his post: “ Three BIG reasons your business should make rockstars of your internal experts.” Big mistake.

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Are Your Lead Generation Efforts Keeping Pace with the New LinkedIn?

SBI Growth

Over the last few months, marketers have witnessed one of the biggest changes to LinkedIn’s professional social network since its inception. The purpose of this blog post is to provide marketing leaders with a five minute executive summary explaining the new offering and what it means to your business. New to LinkedIn.

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4 Types of Sales Positions That Can Never Be Replaced by AI

Understanding the Sales Force

I began debunking sales articles when the first ones predicting the death of selling appeared circa 2008. Back then, new digital marketing companies were telling everyone that salespeople would be replaced by inbound marketing. Inbound is King," they said. They average only 1.5 meetings booked per week!