Sales and Marketing Management

OCTOBER 26, 2020

Sales run through the phone, website or customer portal focused on the smallest opportunities and the long tail of lower-value accounts. After the first year of this migration, the new model increased revenues by 5% and reduced SG&A costs by 10%, at the same level of customer service.

Lead Rank 339

Lead Rank Quota Face-to-face Hiring 339

Zoominfo

JANUARY 11, 2021

Similarly, if they have a post-purchase issue, their customer service experience can shape how they think of your brand. Get it right, and they’ll likely recommend your business to others and buy from you again. What can you do now to ensure they love your product and want to buy from you again? See the video case study.

Customer 130

Customer Social Media Top of Funnel Loyalty 130

Zoominfo

JANUARY 11, 2021

Similarly, if they have a post-purchase issue, their customer service experience can shape how they think of your brand. Get it right, and they’ll likely recommend your business to others and buy from you again. What can you do now to ensure they love your product and want to buy from you again? See the video case study.

Customer 130

Customer Social Media Top of Funnel Loyalty 130

Hubspot Sales

NOVEMBER 28, 2021

Customers are assisted through automated communications during their buying cycle which limits the contact between employees and customers to streamline the experience. It uses its CRM to: Suggest comparable accommodations in the area by email when a customer is searching. One Tool to Rule Them All.

CRM 131

CRM Strategy How To Loyalty 131

Sales and Marketing Management

MARCH 8, 2020

AI has arrived, but it’s mostly been implemented by consumer goods and services companies to personalize marketing messages, enhance their knowledge of customers, manage inventory and increase customer loyalty. What are the incentives for B2B companies to invest in AI (other than their competitors may be doing so)?

Top of Funnel 218

Top of Funnel Marketing Scale Lead Rank 218

SugarCRM

SEPTEMBER 14, 2023

Nurture marketing involves regularly reaching out to leads and your customer base by presenting important information before they ask for it. Successful nurture marketers provide customers with a forum for feedback, listen to their needs, and customize services to fit those needs. What is Nurture Marketing?

Prospecting 26

Prospecting Lead Rank Lead Scoring Marketing 26

SugarCRM

JANUARY 13, 2022

Your customers expect the best across every touchpoint of the buying cycle, from personalization to support channels. Think about yourself as a customer. They help you transform your customer service discipline into a science—one you can measure and quantify. Consider customer loyalty for a moment.

ROI 26

ROI Customer Loyalty Churn 26