article thumbnail

How to make up for the loss in Trade-show walk-in leads

eGrabber

Trade shows has always been a effective marketing channel, where B2B marketers has seen a sustainable growth of the market in the past years. But this year the pandemic has took a toll on the in-person event, canceling all the planned trade shows due to social distancing and other COVID-19 restrictions.

article thumbnail

Surviving Pandemics and Recessions with Outbound Marketing

Cience

From a purely outbound perspective, and if approached with the requisite empathy and grace, in many cases, decision-makers at companies who are now WFH have far more time as customers to discover new vendors, products, and services for their business. Events cancellations. Eric Quanstrom. Major Decrease In Website Traffic.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to Plan a Virtual Event That Generates Leads in 4 Easy Steps

Sales Hacker

The cancellation of industry events from the COVID-19 crisis poses a real problem to salespeople who rely on events-based marketing. Conferences and workshops are obviously being canceled, and the associated costs are significant. In the tech sector alone, the direct losses from the cancellation of just 10 events are more than $1.1

Lead Rank 127
article thumbnail

Redeploy Your Budget for 2H 2020 Revenue Rebound

Mereo

trade shows, industry forums, user group events, thought leadership events), many of which are being cancelled, with good reason, left and right. Sales Kit Assets: Sellers are now engaging in conversations with buyers through new channels that are wildly different and even a bit uncomfortable at times.

Revenue 56
article thumbnail

Virtual events that generate sales: A step-by-step guide

PandaDoc

As industry events are being canceled, salespeople who used to rely on events-based marketing are searching for alternatives. This means that those decision-makers you’re trying to reach are spending more time online than ever before. You should also post about your virtual event on your social media channels.

article thumbnail

How Sales Leaders can Build and Manage a Successful B2B Sales Pipeline

Vengreso

To complete this report, sellers must ask their point of contact another series of questions regarding the buying committee (the decision-makers or buying influences at the company). decision-makers in any B2B buying decision. Part of the seller’s job is identifying and reaching buying committee influencers.

article thumbnail

SALES STATISTICS TO BOOST SELLING RESULTS

The Digital Sales Institute

Sales statistics are also critical for sales channel selection and how to drive deeper customer engagement. Selling today is now more complex as there are an average of 7 decision-makers involved in the B2B buying process. GENERAL SALES STATISTICS. As soon as 2024, over 3.0 billion online buyers in 2016.