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38 marketing slang terms all marketers should know

Nutshell

Marketers have a lingo all their own. While we marketing pros tend to keep things clear and simple with our clients, we’ll often use marketing slang terms as shorthand when trading tips with each other online or at networking events. Content Marketing. Hyperlocal Marketing. Related: What is SEO content writing?

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All the things marketers can (and should) be doing with a CRM

Nutshell

Although typically perceived as software for salespeople, CRMs are the secret sauce behind most successful marketing initiatives. A CRM is an integral piece of software for marketers and salespeople. We’ve got your back, marketers! Newsletters are near the top of the marketing funnel. Skip Ahead: Newsletter distribution.

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The Definitive Guide to Client Onboarding and Positive Customer Experiences

Nutshell

You’ll want to ensure the client understands what to expect, including the scope and deliverables related to your product or service. This is also the perfect time to provide them with a roadmap of what to expect during the onboarding process and introduce them to other team members they’ll have contact with. Attend a live guided tour!

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How to plan content for B2B brands in 4 easy steps

Nutshell

Having a content plan means that a company is not at the mercy of whimsical and experimental marketing practices to generate leads. Just because word-of-mouth generated a few leads this month doesn’t necessarily mean that word-of-mouth should be the sole focus of the marketing team, for instance. What are their primary concerns?

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SMS sales: How B2B sellers can close more deals with text messages

Nutshell

Learn to leverage this underrated communication channel, and SMS sales just might become the secret weapon in your selling arsenal. This fact makes it possible to send perfectly timed messages about flash sales, event related promotions, and other time-sensitive circumstances. Both of these sales channels still have their place!

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Boosting Sales: How to Use AI for Outreach Success

LeadFuze

How to Use AI for Digital Marketing? ” – Research 2 AI tools like Marketo and Constant Contact, are known for their ability to analyze large data sets and identify patterns that humans might miss. FAQs in Relation to How to Use Ai for Outreach Does Outreach Use AI? How to Use AI for Digital Marketing?

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Marketing tactics encyclopedia: 14 strategies for marketing online

Nutshell

Advertising, blogging, and content are just the beginning of the marketing ABC’s. In this guide, we’ll cover every marketing tactic your business should be using, from general to specific, from old-school to cutting-edge. If we’ve left out any of your go-to marketing moves, shoot us a tweet @nutshell. Focus groups.