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How Badly Do You Want It?

Grant Cardone

Next up was Mount Everest. In 2013 Maria became the first Portuguese woman to summit Mount Everest. Then she swam the English Channel. Are you willing to climb Everest for it? Of course, you don’t need to climb a literal mountain to reach your goals, but are you WILLING to? How badly do want your big goal?

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Email ROI: Many Happy Returns

Appbuddy

Email consistently ranks as the most effective channel for marketing return on investment (ROI), underpinned by relevance and high levels of consumer trust. Because subscribers respond to offers through multiple channels, attribution is complex and it’s impressive that 71% of marketers can confidently calculate their email ROI.

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An Antispam Masterclass for Great Email Marketing

Appbuddy

Merging data from a broad cross-section of email service providers (ESPs), the report confirms email’s role as a highly effective marketing channel, despite the challenges posed by the pandemic. Of course, metrics are irrelevant if emails don’t get delivered. For more fascinating stats and expert analysis, check out the full report.

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How to Escape the Sales “Feast or Famine” Trap

Sales Hacker

Of course, my pipeline would then dry up, and eventually, my results would wane. This is like trying to climb a mountain with heavy and unnecessary baggage — nobody needs to pack a hairdryer to summit Everest. Of course, this means big results and closed deals. I have a #wins channel that I use in my sales coaching.

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Top 3 Ways to Avoid Email Spoofing Attacks

Appbuddy

Marketers have leveraged the email channel to communicate with subscribers more than ever before. Of course, spoofing attacks don’t exclusively harm consumers; there are long-term implications that can be devastating to the brand, as well. It’s hard to overstate the impact of COVID-19 on the email landscape.

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Task Management: The Ultimate Guide

Hubspot Sales

Try to do that for hours on end, and your boredom will reach Mount Everest heights. After trying that strategy for a few weeks, you’ve realized your efforts are better spent on other channels. I recommend picking 10 to 15 posts every Sunday and queuing them up to publish on your social profiles over the course of a week.

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LOCKDOWN: Email Lessons Learned

Appbuddy

Pandora Jewellery provides a great illustration highlighting other channels that can be used, explaining their extended exchange/return policy, and providing a range of customer service details. Of course, some businesses can’t sell at all right now.

Churn 52