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How Sales and Marketing Can Collaborate (+Expert Tips)

Hubspot Sales

Case studies. While marketing compiles success stories, sales teams provide real anecdotes and feedback from clients, which makes the case study more authentic and compelling. Marketing and sales teams rely heavily on one another to drive business. Let’s have a look at five key areas where these two departments should collaborate.

Lead Rank 106
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Proven Strategies for Effective Sales Management

Highspot

It’s not just about hitting targets; it’s about maintaining steady growth and long-term profitability. Read on as we break down why strong sales management matters, along with proven strategies to achieve it. The primary goal of sales management is to maximize sales revenue while maintaining customer satisfaction and loyalty.

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Why Did I Lose the Sale? 6 Win-Loss Analysis Questions

HeavyHitter Sales

I’ve had the privilege of conducting “Win/Loss/No Decision Sales Cycle Analysis Studies” for leading companies including IBM, EMC, ATT, Acxiom, and PayPal. To accomplish these studies I have interviewed hundreds of C-level executives and countless mid-level managers and lower-level personnel.   Losing is always hard.

Analysis 146
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6 Tips for an SKO Agenda that Won’t Bore Your Reps

Showpad

Your sales kickoff (SKO) is not just another sales meeting; it’s a time to gather all your reps at the start of the year to review the past 12 months and motivate them as the next 12 ramp up. The agenda can make or break the effectiveness of the event, and therefore the overall team performance as you move forward through 2019.

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A Comprehensive Guide to Creating a Winning Sales Strategy

Janek Performance Group

Get creative with loyalty incentives. In sports, teams must create their identity. This is many disparate personalities coming together as one. Central to this is a strategy for how you will play. Will you be a fast-paced, run-and-gun offensive juggernaut? Or will you establish a hard-nosed, grind-it-out running attack? Seek new ways to help.

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Channel Sales for SaaS: What It Is, When it Works, and How to Build Your Own

Openview

Some of the most successful and influential SaaS companies include channel sales in their go-to-market strategy. For the uninitiated, channel sales refers to the process of partnering with third parties to get your product into the end user’s hands. That’s not to say that designing and building a successful channel sales program is easy.

Channels 129
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How to hire the right sales reps (and keep them!)

PandaDoc

Plus, they’re acting as the face of your company. No matter what a prospect has seen about your company on social media, your sales reps will be their first face-to-face impression. Your sales representatives are the ones working with your prospects to learn more about their needs, build relationships, and deliver results.

Hiring 61