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Should Marketing Be Compensated On Revenue?

Pointclear

If this is true, and no one has refuted me yet, why isn’t marketing management (and everyone in the marketing department) compensated in some manner on revenue the same way sales people and sales management are paid? In my opinion, it’s for this “generated interest” that they should be compensated. Is this good or bad?

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Are You Using Your Sales Performance Data Effectively?

Xactly

This ultimately allows for better sales, territory, and compensation planning; thus, a stronger sales organization as a whole. . For example, if you notice that rep performance tends to drop off after they meet quota, you may need to examine if your incentives are truly motivating reps to meet and exceed their targets.

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Marketing can Improve Lead Quality by Owning Qualification: Guest Blog

Your Sales Management Guru

Marketing Can Improve Lead Quality By Owning Telephone Lead Qualification . While there are several ways to improve the quality of Marketing leads, I think one of the best solutions is to have Marketing manage the telephone lead qualification process. Compensate with a Sales-like Pay Structure.

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BANT vs. MEDDIC: Comparing Sales Qualification Frameworks

The Spiff Blog

Recommended reading : 6 Red Flags That Might Mean Your Best Sales Rep is About to Quit Con #2: Slower qualification process As we’ve discussed, a more complex qualification strategy is often appropriate for longer sales cycles or larger deals.

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Andrew Berger Built Square’s Sales Organization. Here’s His Advice on How to Motivate a Sales Team

Troops

Not just one sales team, but a bunch of them: Sales Development: global inbound lead qualification. A Compensation Plan Based on What Reps Can Control. Square’s compensation isn’t based solely on deals closed. For those reasons, BDR reps are compensated on quality lead generation, not whether the AE closes the sale.

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All you need to know about sales incentives

Salesmate

One such practice is that of providing sales incentives to the salespeople. What are sales incentives? Call it what you will, incentives are what get people to work harder.” – Nikita Khrushchev . In simple terms, sales incentives are something that motivates your team to wake up in the morning and get to work.

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Don?t Hire the Wrong Outsourced Sales Professionals: 6 Handy Tips

Sales Hacker

Maybe you’re looking to augment your in-house sales team with lead qualification or renewal management. How to onboard your outsourced sales team smoothly: Use a variable compensation model that includes some level of fixed compensation, as well as a way to reward success.