The ROI Guy

AUGUST 3, 2011

Alinean today announced the addition of three new customers and four new strategic partners during the second quarter of 2011. Alinean has been selected to develop and power value-based marketing and sales tool campaigns for customers including Quest Software, Polycom and Finlistics.

Demand Generation Agencies 51

Demand Generation Agencies Marketo Demand Generation Demand Generation Targets 51

Sales Hacker

DECEMBER 1, 2020

Outreach revolutionizes customer engagement by moving away from siloed conversations where different people in your company are talking to different people at the prospect, to a streamlined and customer-centric journey. So the customer has one perspective, one interaction, everybody’s coordinated, it’s really great.

Marketing 63

Marketing Scale Demand Generation Agencies Marketo 63

SalesLoft

NOVEMBER 5, 2019

With over 700,000 new Lucidchart registrations a month, Tyler has a big task as Director of Demand Generation. Lucidchart’s PQL approach strategically aligns marketing and sales, essentially changing the customer experience within SaaS while taking competitive advantage of the landscape.

Sales Qualified Lead 45

Sales Qualified Lead Lead Rank Lead Scoring Leads 45

Sales Hacker

SEPTEMBER 16, 2019

He’s been an executive and/or VP for a variety of household names, such as Marketo, Adobe, and Oracle. He also had important stints at Oracle, Omniture, and particularly at Marketo, pre-IPO. For example, customer success managers, what do I want them to do? He also served on the board of directors for SIM Partners.

Omniture 51

Omniture Marketo Oracle Hiring 51

InsightSquared

OCTOBER 22, 2018

When there’s a breakdown in communication, we often hear comments like, “Marketing isn’t producing the content my buyers need,” from sales reps, or “Our sellers are using outdated content and always asking for customizations,” from marketers.

Marketing 87

Marketing Analytics Lead Rank Lead Scoring 87

Sales Hacker

MARCH 10, 2020

Tackle can give you access to the AWS, Azure, and Google Cloud platforms and your end customer can purchase your solution through those marketplaces, which can streamline the entire process and help you skip a bunch of steps. ” And also talking to your customers as well. Nicole’s the VP of marketing.

Hiring 73

Hiring Demand Generation Agencies Marketing Trade Show 73

Sales Hacker

OCTOBER 7, 2021

In working with Anita, sales Professionals learn to level up their performance and create customers for life using their humanity as a powerful differentiator. I realized, though, that if I couldn’t be who I am and do what I KNEW was right by my customer, I had to go. What is one a-ha moment you’ve had in your sales career?

Hiring 130

Hiring Ideal Customer Profile Top of Funnel Lead Rank 130

OnePageCRM

MARCH 2, 2017

Let’s not forget, your marketing and sales teams are working towards the same ultimate goal – converting leads to paying customers. Assigning specific roles and accountability ensures that every stage of the customer’s buying journey is accounted for. Demand generation – Top of funnel, content marketing, social publishing.

Top of Funnel 48

Top of Funnel Lead Rank Marketing Qualified Lead Lead Scoring 48

Tony Hughes

MARCH 13, 2018

While the whole world is blasting out white noise, start to leverage 'attraction' marketing and pull your dream customers to you. Build out concise case studies with testimonials from your happiest reference customers. Build out a YouTube channel of customer testimonials. Launching your own LinkedIn Group below is 'pull.'

Social Selling 63

Social Selling Ideal Customer Profile Lead Rank Top of Funnel 63