B2B Lead Generation: The Ultimate Guide
Zoominfo
JULY 25, 2023
Today, as much as 80% of B2B decision-makers prefer remote or even fully self-serve sales interactions. Awareness is made even more potent by creating and distributing content that speaks directly to the one or more ICPs you’ve identified as part of the B2B lead generation process. Who Handles B2B Lead Generation?
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