The Pipeline
MARCH 6, 2012
In these times of shrinking margins and diminishing returns, Mark’s insights will change the way you think about discounting, price, negotiating, and, above all, the all-important concept of value. Demand Generation. Social Buying. Social media. Social Selling. Book Notice. Book Review.
The Pipeline
MAY 23, 2011
LinkedIn: Social-ism Meets Capital-ism – Sales eXchange – 98. Stored in Attitude , Business Acumen , Sales 2.0 , Sales Leadership , Sales eXchange , Social Selling , Social media , execution. What happens when social-ism meets capital-ism? Demand Generation. Social Buying. Social media.
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Fill the Funnel
FEBRUARY 1, 2011
Fill the Funnel readers are able to receive a $250 discount when registering to attend the biggest Sales 2.0 To receive the Fill the Funnel discount, enter the following discount code after entering your email address on the registration page : s2cftf. >Leverage social media tools effectively. >Engage
The Pipeline
JULY 15, 2011
Discounting works on the Internet, too – but be careful. Discounting price also discounts value. Be careful about a blanket discount that can reduce the perceived value. This is one way in which discounting can work – sign up before midnight tonight to get 35% off. Demand Generation.
The Pipeline
NOVEMBER 11, 2011
And they always needed to, because clients had figured out that if they wait to the last week of the month, the company would cave in a sell at a discount. Demand Generation. Social Buying. Social media. Social Selling. They followed up in a week, and again a week later if they needed to. Book Notice.
The Pipeline
JULY 18, 2011
Every December the “Leadership”, would roll out the same special offer, an annual subscription for $30,000 if the customer committed before the all-important year-end, a $6,000 discount for those who bit. The other obvious lesson learned was not to sell at a discount. Demand Generation. Social Buying.
The Pipeline
JANUARY 13, 2012
If you spend the last week or 10 day of a quarter “closing”, limiting or skipping all other aspects of the cycle, what will you close 10 weeks after the quarter: Discounted deals. Demand Generation. Social Buying. Social media. Social Selling. Haven’t a clue. Tibor Shanto.
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