Sales and Marketing Management

FEBRUARY 22, 2021

Here are lessons from two of our key programs last year that we plan to incorporate into our 2021 demand generation strategy: Revamped Webinars. Still, virtual events were unchartered territory. They can proactively reach out during the show with the right message to generate interest and ideally, meetings.

Webinar Metrics 177

Webinar Metrics Lead Rank Marketing Qualified Lead Cancellation 177

Zoominfo

FEBRUARY 23, 2021

So, how do high-performing sales organizations meet prospective buyers along the journey at the perfect time? Although buyer personas are typically considered marketing territory, they’re also critical to the prospecting process. Complicating matters for sales teams, tracking a “typical” buyer’s journey can seem like a fool’s errand.

Ideal Customer Profile 208

Ideal Customer Profile Prospecting Strategy Top of Funnel 208

SugarCRM

JUNE 6, 2023

Since we have numerous clients in the Manufacturing industry in our portfolio, we pride ourselves on meeting even the most exigent standards and needs that companies in this vertical might have. Most manufacturers sell several product lines, and the performance of a product line in a territory is a top concern for the business.

Enterprise 26

Enterprise Enterprise CRM Territories 26

Hubspot Sales

JUNE 28, 2019

As you'll read below, sales operations includes everything from lead management, sales strategy, and territory structuring and alignment to process optimization, compensation plans, sales automation, training, and data analytics and reporting. Territory Definition. Download Our Free Sales Conversion Rate Calculator and Guide.

Sales Operations 98

Sales Operations Hiring Lead Rank Territories 98

The Pipeline

AUGUST 5, 2011

We at Software Advice typically focus on sales force automation software , but we decided to broaden our focuse and see what is available on mobile devices to match the needs of a mobile sales force. Hashable has developed a neat app that basically allows you to track everyone you meet. Demand Generation.

Pipeline 275

Pipeline Hiring Travel Twitter 275

The Pipeline

JANUARY 13, 2012

I had a call from Bob, a director of sales with software company. While he liked some of the ideas, he felt it would be difficult to follow some of the discipline proposed, because they “we’re a different type of company, and being public, puts additional demands on us, especially at month end and quarter end.”

Pipeline 224

Pipeline Cancellation Sales Cycle Cold Calling 224

The Pipeline

OCTOBER 3, 2011

A variation on the familiar “oh no, it is not the hardware, it’s a software issue” ya right. Demand Generation. Sales Meetings. Territory Alignment. Book Notice. Book Review. Business Acumen. Buying Process. Cold calling. Communication. Communication Strategy. Customer Care. Dependability.

Pipeline 227

Pipeline Customer Demand Generation Agencies Hiring 227