Product Management University

JANUARY 10, 2024

For the first four years of my software career, I was a pre-sales solution consultant, a.k.a. Meet Your Target Customers in Their Comfort Zone. And it’s a lot easier to do when we meet customers in their comfort zone instead of trying to bring them into ours. I think of demos as verbal product positioning. It was an aha moment.

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Positioning Demand Generation Targets Demand Generation Banking 59

The Pipeline

AUGUST 5, 2011

We at Software Advice typically focus on sales force automation software , but we decided to broaden our focuse and see what is available on mobile devices to match the needs of a mobile sales force. Hashable has developed a neat app that basically allows you to track everyone you meet. Demand Generation.

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Pipeline Hiring Travel Twitter 275

The Pipeline

JANUARY 13, 2012

I had a call from Bob, a director of sales with software company. While he liked some of the ideas, he felt it would be difficult to follow some of the discipline proposed, because they “we’re a different type of company, and being public, puts additional demands on us, especially at month end and quarter end.”

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Pipeline Cancellation Sales Cycle Cold Calling 224

Sales Hacker

JUNE 16, 2022

Your prospects may share that they’re pausing on projects or vendor meetings. Bonus: Check out Richard’s upcoming free job skills workshop ! Head of Demand Generation at Outreach. Q: How should demand gen orgs pivot in times like these? Related reading: What’s In Your Personal Health Stack?

Cost per Lead 91

Cost per Lead Demand Generation Agencies Lead Rank Lead Scoring 91

The Pipeline

OCTOBER 3, 2011

A variation on the familiar “oh no, it is not the hardware, it’s a software issue” ya right. Demand Generation. Sales Meetings. The first encounter was with a CSR, who quickly tried to convince me that it had nothing to do with their (lack of) service, and was likely my router. Book Notice. Sales Tool.

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Pipeline Customer Demand Generation Agencies Hiring 227

SalesLoft

DECEMBER 28, 2016

To get some insight into the can’t-miss sales events of the new year, Salesloft’s Director of Marketing and Events Tami McQueen gave us the rundown of when and where to be for t he best opportunities to meet, greet, and learn in 2017. SaaStr is the largest community of people who like enterprise software on the planet.

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Conference Scale Hotels Demand Generation Targets 52

The Pipeline

MAY 12, 2011

He is internationally known for his ground breaking work in evaluating sales people, he is the developer of a tool for evaluating sales forces, and the co-developer of several software and web applications that help sales managers coach and hold their salespeople accountable. Demand Generation. Sales Meetings. Sales Tool.

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Pipeline Conference Cold Calling Hiring 255