Zoominfo

JANUARY 29, 2018

For today’s blog post, we put together a comprehensive list of the best articles about corporate events and event marketing. We tried to tackle every aspect of event marketing. Keep reading for our favorite event marketing blog posts! Events are a great tool to have in your marketing arsenal. Check them out below!

Webinar Metrics 113

Webinar Metrics Trade Show Marketing Strategy 113

DiscoverOrg Sales

APRIL 25, 2017

Sales and marketing teams that buy into myths about data providers miss out on serious business value. Examples of triggers are funding events such as venture capital funding or planned mergers; product launches; and employee movement like promotions or when people leave or join the company. Remember the Sony Betamax ? Us either.).

Account Based Marketing 241

Account Based Marketing Case Study Data Campaigns 241

SBI Growth

AUGUST 16, 2012

Are you going to rely too much on marketing to provide high quality leads to hit the number? Let’s be honest, the majority of reps would be out on the street if they had to rely solely on marketing for Lead Generation What can you do about it? Our Make the Number Tour specifically addresses market changes that will affect you in 2013.

Social Media 290

Social Media Lead Rank Ideal Customer Profile Networking 290

No More Cold Calling

AUGUST 20, 2015

Follow-up consisted of a series of emails that promoted products, didn’t address the client’s unique concerns, and had no calls to action. What is the marketing plan for following up? When you prospect through referrals : You bypass the gatekeeper and score meetings with decision-makers every time. Save your money.

Closing 120

Closing Sales Management Referrals Ideal Customer Profile 120

DiscoverOrg Sales

APRIL 11, 2016

Marketing departments coordinate tradeshows, run email campaigns , write & promote content, and conduct an ever-growing list of activities to attract leads and then push them down the funnel. Even with the advanced capabilities of modern sales and marketing intelligence solutions, going without one is still a common reality.

Lead Rank 120

Lead Rank Lead Scoring Leads Marketing Qualified Lead 120

LeadFuze

JANUARY 14, 2021

They reach out to cold leads, inbound marketing leads, and they follow up on warm leads. If you’re company is having a hard time working on lead generation and appointment setting, then you may need to hire a trusted marketing agency to do it for you. The marketing and sales team are swamped.

Lead Generation 52

Lead Generation Outsourcing Services Sales Qualified Lead Lead Rank 52

Hubspot Sales

AUGUST 21, 2023

To have a successful product launch, you need to craft a thoughtful, actionable, effective go-to-market (GTM) strategy framework. Without proper planning, it’s impossible to know if you’re chasing the wrong audience, are too early or too late to a given market, or targeting a market that's too saturated with similar solutions.

Paid Content 98

Paid Content Top of Funnel Lead Rank Webinar Metrics 98