DiscoverOrg Sales

DECEMBER 18, 2018

You might recognize the most-prospected-to companies of 2018, according to DiscoverOrg’s database, as household names – but that’s not why savvy sales and marketing professionals have been pitching to them. Before we dive in, let’s take a quick look at the most-prospected-to industries. Insurance. FinancialServices.

Company 156

Company Prospecting Oracle Transportation 156

Hubspot Sales

SEPTEMBER 18, 2023

These could be industry changes, a new funding round announcement, a merger, or a prospect getting a new role. If you contact a prospect right after they buy an expensive competitive product, they're not going to bite. Set up alerts for prospect names or business names and get notified whenever they are mentioned in news on the web.

Social Media 104

Social Media Google Hiring How To 104

Anthony Iannarino

JULY 16, 2019

In Chapter 2 of Eat Their Lunch: Winning Customers Away from Your Competition , you will find an easy to follow recipe for developing a general theory out of super-trends and their implications. The trends that might compel that change are advancements in new technologies that are better and more comfortable and durable.

eBook 97

eBook Trends Insurance Insurance 97

criteria for success

DECEMBER 1, 2021

It’s much easier to target female CEOs of technology companies in the Pacific Northwest or owner/operators of property insurance providers in the Midwest than just to generally target CEOs. Does your solution align with market trends? Is there an opportunity for expansion, such as a new territory or a complementary offering?

Buyer Persona 98

Buyer Persona Ideal Customer Profile Buyer Trade Show 98

The Pipeline

OCTOBER 31, 2011

Recently I have seen a trend that has warmed my heart a wee bit, companies who are actually creating sales libraries for their sales teams. The trend I am seeing at a number of companies goes beyond that. Prospecting. Territory Alignment. 3 R’s of Prospecting Success. Negotiations. Next Steps. Plagiarism.

Pipeline 253

Pipeline Top of Funnel Hiring Real Estate 253

Showpad

JANUARY 8, 2021

But that doesn’t mean they’ll know how to sell your company’s specific products or services from the get-go, or be fully acquainted with the broader trends of the industry. Your training content must clearly educate new reps as to the circumstances they’re likely to encounter in your corner of the sales universe.

Hiring 52

Hiring Training Sales Enablement Case Study 52

Emissary

NOVEMBER 4, 2021

This trend results in additional pressure on sales and marketing organizations to speak the business language of their prospects and customers, not just demonstrate technical expertise. For example, instead of just focusing on an industry such as “Financial Services,” you may be better off focusing on a sector such as Insurance.

Marketing 52

Marketing Strategy Collateral Case Study 52