article thumbnail

B2B Lead Generation: The Ultimate Guide

Zoominfo

Content Marketing Your content marketing strategy can include many formats: On-site blogs Guest blogs White papers Original research Webinars Press releases Social media No matter the format, content marketing can only live up to its fullest potential if it’s pertinent to your target demographic — and if they can find it.

article thumbnail

Best Digital Sales Room Software Buyer’s Guide

Allego

I’m willing to bet you’re like me when it comes to buying something, whether it’s a new pair of boots or enterprise software. One such technology, Digital Sales Room software , has emerged as a game-changer, empowering sales teams to operate seamlessly in a virtual environment. What Is Digital Sales Room Software?

Software 125
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

5 Skills Every Sales Development Rep Needs to Master in 2018

Hubspot Sales

Looks like you understand the importance of content marketing/inbound marketing based on the blogs, white papers, & testimonials -- but there's a huge missed opportunity because it doesn't seem to be gated. HubSpot has lead nurturing tools baked into our software, so any sign of a freemium model begs to be explored further.

Hubspot 144
article thumbnail

Sales management and the tyranny the clock

Sales Training Connection

CRM software and other online systems require attention. The resources include blog sites, white papers from consulting firms like McKinsey, free webinars and inexpensive online training from institutional universities like Udemy. Sales managers and the time trap. For sales managers Public Enemy # 1 is time.

Hiring 50
article thumbnail

How to Enable Your B2B Sales Team to Convert Inbound Leads

Sales Hacker

Downloaded a white paper discussing a key value proposition you offer. The starting point for creating a transparent system of record is your Customer-Relationship Management software, or CRM. Behavioral data attests to the main points-of-interest that drove the buyer to inbound.

Inbound 74
article thumbnail

CFOs Take More Control: Frugalnomics in Full Effect

The ROI Guy

Nancy Cooper, finance chief of software developer CA Technologies, based in Islandia, N.Y., Research white papers and case studies that clearly demonstrate what changes could be made to drive improvements can help loosen the status quo. now finds herself at marketing meetings.

article thumbnail

The Post-Pandemic Sales Guide

LeadFuze

Technical trade shows, finance industry professionals and software companies travelled the globe to highlight their value proposition. Note: Be sure to pivot your pitch to the current situation.). LeadFuze offers reliable lead generation software allowing you to automate your outreach. 2 Pivoting Pitch. (The