Score More Sales

AUGUST 29, 2012

I’ve spent time at Inbound 2012, Hubspot’s summit for marketers – an event which is growing dramatically year to year. Inbound marketing is a term coined by Hubspot in 2005 to refer to making yourself easy to be found on the web. This is in reference to Hubspot’s new release of their software.

Inbound 184

Inbound Hubspot Marketing eBook 184

Tenfold

JULY 15, 2017

Put differently, a mere 24 percent of marketing specialists have an agreement with sales on defining lead responsibilities, according to Hubspot’s Fifth Annual Review of Inbound Marketing Trends and Tactics. Consistent use of messaging and tools provided by marketing (13 percent). In 2017, such a definition seems antiquated.

Marketing 63

Marketing Sports Face-to-face Top of Funnel 63

Hubspot Sales

JUNE 5, 2018

Sales pitches are also called “elevator pitches” because you should be able to tell the story in the time it takes you to ride an elevator with a prospect -- a maximum of 1-2 minutes. Salespeople are past the point of giving prospects an hour-long presentation to sell products or services. Distribution matters.

Examples 144

Examples Distribution Video SalesForce 144

CloserIQ

OCTOBER 10, 2018

Founded 2005. Drift provides a conversational sales and marketing platform that allows businesses to better connect with prospects and customers. Acquia helps companies achieve great digital experiences through its developer tools and cloud solutions. Founded 2005. 251-500 Employees. $38 38 million in funding. Smartsheet.

Hiring 76

Hiring Company Policies Analytics 76

Hubspot Sales

JUNE 27, 2018

Even if some prospects do read the email, few bother to respond. However, a well-crafted prospecting email is a powerful weapon in any salesperson's arsenal. I used seven principles to take a prospecting email from bad to great, and raised my response rate from 1% to 14% in the process. Email 2: The After.

Prospecting 110

Prospecting Scale Ideal Customer Profile Benefit 110

Sales Hacker

APRIL 2, 2020

Battlecards, despite being one of the most popular sales enablement tools, too often go unused by sales teams. Back in 2005, Frito-Lay came out with Cheetos lip balm. What questions do prospects ask about the competition? HubSpot, Salesforce, etc.) How can we combat this lack of adoption by Sales? Interview sales reps.

Competition 73

Competition How To Sales Enablement CRM 73

LeadFuze

AUGUST 5, 2021

Meghan Keaney Anderson – VP of Marketing at @HubSpot. How Sales Pros Can Incorporate LinkedIn’s Active Status into Their Prospecting Outreach. Prospect on LinkedIn Without Being a Pesky Salesperson. Harvard Business School, 2005, OPM. The content standards are impeccable. A Post Worth Your Time .

Top of Funnel 98

Top of Funnel Hiring Lead Rank Retail 98