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5 Marketing and Sales Lessons from the Inbound 2012 Event

Score More Sales

I’ve spent time at Inbound 2012, Hubspot’s summit for marketers – an event which is growing dramatically year to year. Inbound marketing is a term coined by Hubspot in 2005 to refer to making yourself easy to be found on the web. This is in reference to Hubspot’s new release of their software.

Inbound 184
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The Fastest Growing Companies in Boston Hiring For Sales

CloserIQ

Founded 2005. Acquia helps companies achieve great digital experiences through its developer tools and cloud solutions. HubSpot, a leader in inbound content marketing software, is perhaps Boston’s best-known startup. HubSpot is currently hiring for numerous sales roles in its Cambridge headquarters. Founded 2005.

Hiring 76
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9 Valuable Entrepreneur Training Courses That You Can Take For Free Online

Hubspot Sales

Originally held in 2005, this one-week program from MIT’s Sloan School of Management is now partially available online. Whether you’re launching an MVP yourself or working with engineers, it’s critical to know how something goes from concept to spec, which tools to use, and how to find your market niche. Length: Self-paced.

Course 142
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Marketing vs. Sales: Their Major Difference and How They Work Together

Tenfold

Put differently, a mere 24 percent of marketing specialists have an agreement with sales on defining lead responsibilities, according to Hubspot’s Fifth Annual Review of Inbound Marketing Trends and Tactics. Consistent use of messaging and tools provided by marketing (13 percent). Engaging in face time. Sitting together.

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5 Sales Pitch Examples Too Good to Ignore

Hubspot Sales

You need to deliver your sales pitch to the right person at the right time with the right tools on hand (like a demo, or free trial, or presentation). Vidyard is a company that’s been making waves lately -- mainly because salespeople are finding video an effective prospecting tool. Distribution matters.

Examples 143
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Zoho CRM alternatives: 6 CRMs for sales and growth ??

Nutshell

In 2005, it released Zoho CRM , followed by Projects and Sheets in 2006, and Zoho Meeting in 2007. Full package: $300/mo Notable features: Workflow customization tools Comprehensive analytics Marketing leads management Buyers’ journey mapping. Read the deep dive: Why is HubSpot so expensive? And Zoho’s growth continued.

CRM 116
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How I Increased My Email Prospecting Response Rate by 1400%

Hubspot Sales

Our offerings: Anonymous user location tracking: Our tool gathers location dynamics with minimal battery life and data consumption. People might have been willing to let this in 2005 when the average volume of email received was a fraction of what it is now, but few people would bother to read this today.