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3 Examples of Creative B2B Marketing Initiatives

Zoominfo

So in an effort to demystify the term, we’re going to dive into marketing creativity in the B2B realm. Each video tells a story of a seemingly average person showing their heroism through extraordinary customer service. In the B2B world, content typically takes the form of a blog post, eBook, whitepaper, or webinar.

Examples 130
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B2B Sales? They Could Be Called B2P Sales! | Sales Motivation.

The Sales Hunter

This is a basic rule of selling in a B2B environment. However, this does not mean B2B sales do not also have a big element of what I call “B2P” impact. .” These people definitely exist in B2B sales. If you are in B2B sales, you better pay close attention to the politics going on behind the scenes.

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B2B Phone Sales Cold-Calling: It Still Works! | Sales Motivation and.

The Sales Hunter

B2B Phone Sales Cold-Calling: It Still Works! The exact time you set aside for making cold calls is going to vary based on who you’re calling, where you’re calling and where you’re calling from. For many B2B industries, cold-calling on Mondays or Fridays is not feasible. B2B cold-calling works! October 2009.

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Cold-Calling Works (If You're Doing It Right) | Sales Motivation and.

The Sales Hunter

customer service. 3 Responses to “Cold-Calling Works (If You’re Doing It Right)” B2B Phone Sales Cold-Calling: It Still Works! | B2B Phone Sales Cold-Calling: It Still Works! December 2009. November 2009. October 2009. September 2009. August 2009. April 2009.

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Why You Should Prospect During the Holidays | Sales Motivation.

The Sales Hunter

Yes, there are some companies where the holidays are the busiest time of the year and prospecting is not an option, but for most B2B companies, the holidays represent a slowdown in business. People are more willing to talk during the holidays, so start off by contacting your current customers and asking them for referrals.

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The Pipeline ? Customer Hot Potato ? Sales eXchange ? 117

The Pipeline

December 2009. November 2009. October 2009. September 2009. August 2009. April 2009. March 2009. February 2009. January 2009. Decided to take a different tack and took my story to twitter, put out a tweet asking if Rogers had a customer service group or a customer obstruction group.

Pipeline 227
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They Actually Said My Sales Lead Generation Is Old School

No More Cold Calling

But here’s what they’re missing on referral B2B lead generation. I joined LinkedIn in March 2004 and Twitter in May 2009, and I often write about the benefits of social selling (and the pitfalls). It’s just how B2B lead generation works. Who does the CEO know, the mail clerk, the customer service representative?