Pointclear

MARCH 27, 2014

LinkedIn announced it is expanding its mobile advertising opportunities for B2B marketers. A survey of B2B buyers revealed what they want to see on vendor websites: detailed contact information, case studies, white papers and articles. More information and links in the blog. Voicemails work. Don’t give up after one or two voicemails.

Social Media 223

Social Media Media B2B Decision Maker 223

Zoominfo

OCTOBER 31, 2018

According to a recent study, 80% of B2B marketers already employing influencer marketing, report that influencers have had the greatest impact on improving content marketing campaigns ( source ). Influencers, on the other hand, aren’t looking to make a sale through the interactions with their fan base. Improve content quality.

Influencer 153

Influencer Marketing Hubspot B2B 153

The Pipeline

AUGUST 12, 2011

December 2011. November 2011. October 2011. September 2011. August 2011. April 2011. March 2011. February 2011. January 2011. The Pipeline Renbor Sales Solutions Inc.s August 12th, 2011. August 12th, 2011. August 12th, 2011. February 2012. January 2012.

Pipeline 257

Pipeline Hoovers Customer Twitter 257

SBI Growth

SEPTEMBER 9, 2012

Marketing and sales leaders can end the struggle to produce content for Lead Generation. I spent a good part of my career in marketing including leading account teams for an advertising agency as well as directing corporate marketing. Sales Benchmark Index has an incredible amount of Inbound Marketing content.

Lead Generation 306

Lead Generation Outsourcing Services Lead Rank Lead Scoring 306

Sales Hacker

MARCH 3, 2020

This week on the Sales Hacker podcast, we speak with Stephanie Blair , Founder and CEO of Know and Flourish. Stephanie founded her executive coaching and consultancy company focused on grooming and growing innovative talent within sales centric and growth focused teams. Subscribe to the Sales Hacker Podcast. We’re on iTunes.

Hiring 111

Hiring Advertising Advertising Lead Rank 111

No More Cold Calling

JANUARY 8, 2015

Don’t let technology wreck your sales pipeline. Android and iPhone users age 18 and over spend 30 hours and 15 minutes using apps each month—a full half-day more than in 2011—according to a 2014 Nielsen study. Our relationships are actually what seal deals —and keep our sales pipelines full of hot leads.

Fashion 120

Fashion Twitter Small Business Small Business 120

The ROI Guy

MAY 20, 2011

Achieving tangible value from social media remains challenging for the majority of CMOs according to a significant study from MarketingSherpa , however incremental investments “keep on trucking”, with over 1/3rd indicating spending increases of 20% or more through 2011, and 25% indicating spending increases well north of that.

Social Media 73

Social Media ROI Media Lead Rank 73