Pointclear

SEPTEMBER 20, 2012

2012 Trends: Interconnectedness & Reluctance to Make Aggressive Decisions. Click to start video at this point — Asked about what has happened in marketing and sales that has or hasn’t surprised him in 2012, Bob talks about interconnectedness: “It’s sobering about how interconnected we are with other economies.

Inbound 145

Inbound Quota Outbound Video 145

The ROI Guy

APRIL 8, 2014

In 2012, initial rosy predictions of 3.7% So how well do your sales professionals and channel partners engage with value? Although the forecast predicts healthy growth for 2014, these same Gartner forecasts have been overly optimistic the past two years. Examining their 2013 predictions, Gartner indicated IT spending would grow 4.2%

Forecasting 65

Forecasting ROI Proposal Decision Maker 65

LeadFuze

SEPTEMBER 30, 2021

Rather than users, approach decision-makers. Conceptual selling is likely to be a more successful framework for firms that rely significantly on reputation for customer satisfaction and anticipate making a high volume of repeat sales in a comparatively small market where recommendations and word-of-mouth may be major channels.

Sales Methodology 52

Sales Methodology Ideal Customer Profile Sales Qualified Lead Lead Rank 52

HeavyHitter Sales

NOVEMBER 24, 2008

Top 7 Critical Sales Trends for 2012. February 2012. January 2012. The perceived value of a product depends on the psychological, political, operational, and strategic value it provides to decision makers.    At the root of every decision is one of four psyc hological values. February 2012.

Penetration 60

Penetration Ideal Customer Profile Real Estate Distribution 60

Hubspot Sales

AUGUST 21, 2023

According to Gartner, the typical buying group for a complex B2B solution involves six to 10 decision-makers. You’ll have three variables to test: the channel you advertise on, the audience you target, and the message you share. Possible paid digital ad channels might be LinkedIn, Google Ads, Facebook, and Twitter.

Paid Content 98

Paid Content Top of Funnel Lead Rank Webinar Metrics 98

Showpad

AUGUST 31, 2021

At Showpad, we have a specific year in mind: 2012. In 2012, FaceTime was added as a feature for all cellular iOS devices, and suddenly we were living in a world full of instant, effortless video communication. We’re still working hard to drag it into the modern day, but we’ll settle for 2012 right now.

Video 52

Video Customer Distribution Face-to-face 52

The ROI Guy

JULY 8, 2014

In 2012, initial rosy predictions of 3.7% So how well does your current content marketing help answer these key value-focused decision maker questions in a compelling and quantified way? #2 According to their latest predictions, Gartner estimates that spending will rise only 2.1% for 2014, down over 34% from the 3.2%

Forecasting 78

Forecasting ROI Decision Maker Proposal 78

Pointclear

APRIL 13, 2012

Click to start video at this point — Sharing survey findings that 20% of companies are planning marketing automation implementations and another 17% are planning expansions, Jeff sees marketing automation hitting a tipping point with marketing and sales in 2012. Marketing: Be provocative and make social media systematic.

Marketing 169

Marketing Social Media Scale Trade Show 169

John Barrows

JUNE 20, 2018

Phone as a channel isn’t going anywhere. The validity of the phrase “cold calling is dead” may be debatable in terms of making 100 dials with no information per day versus calling 20-40 targetted accounts and having a first touch by email or social, but phone as a channel is not dead. Phone has become a novel channel.

Cold Calling 86

Cold Calling Call-back Google Data 86

Highspot

SEPTEMBER 30, 2020

How it works: With this methodology, salespeople should focus on connecting buyers with relevant content and continually engaging them via a number of channels, such as social media or in-person events. What it is: MEDDIC is an acronym that stands for Metrics, Economic Buyer, Decisions Criteria, Decision Process, Identify Pain, Champion.

Sales Methodology 85

Sales Methodology Sales Qualified Lead Scale Top of Funnel 85

Sales Hacker

OCTOBER 31, 2017

New engagement channels are propping up. It may also include further negotiations about specific terms in the sales/subscription/membership agreement as well as a series of signed approvals from key decision makers in your prospect organization. Consumer behavior is changing. SNAP Selling.

Sales Process 81

Sales Process Ideal Customer Profile Lead Rank Sales Methodology 81