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Sales is Storytelling. Marketing is Storytelling. Business is Storytelling.

Sales and Marketing Management

“Whether it’s this year, 10 years from now or 100 years from now, a marketer’s success or failure will come down to one crucial skill: the ability to be an engaging and persuasive storyteller,” stated Amit Bivas, head of marketing at Optimove, makers of software that collects data to enhance customer relationships.

Marketing 226
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Consultative selling and selling consultatively – don’t confuse them!

Sales Training Connection

As customers increasingly value subject-matter experts, salespeople need refined consultative skills.” . In 2015 and beyond your sales team will need to be able to sell consultatively at a very high level of competency in order meet customer expectations and to differentiate you from the other guys who have gotten the message.

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Doing more with less: 13 ways a good CRM reduces the need to have a large sales team

Nutshell

Customer relationship management (CRM) software makes it easier to handle your sales processes from beginning to end. While true for any business, small sales teams can reap the optimal benefits from the resources available in CRM software. As of 2014, the U.S. Effectively prioritize sales tasks.

CRM 71
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Doing more with less: 13 ways a good CRM reduces the need to have a large sales team

Nutshell

Customer relationship management (CRM) software makes it easier to handle your sales processes from beginning to end. While true for any business, small sales teams can reap the optimal benefits from the resources available in CRM software. As of 2014, the U.S. Effectively prioritize sales tasks.

CRM 71
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7 Must-Have Automated Documents for Sales Success

Companies are increasingly implementing technology to bring efficiency to their workforce. Data accessibility aside, teams continuously struggle with manual processes for document generation. Learn why automating your documents is key to sales success.

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How to Make a Winning Sales Organization Structure

LeadFuze

Companies with strong account-based marketing teams can really take advantage of the fact that they are able to structure their sales team by customer or account. This means that each individual is better equipped for dealing with a specific client, which will lead to meeting those needs. Industry & Vertical Structure.

Hiring 52
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Dealing With Sales Rejection: Thoughts and Actions That Drive Success

Tenfold

Back in 2014, gamification as a strategy for improving sales productivity was the trend – not that it was a new breakthrough idea then. In fact, Badgeville, one of today’s leading enterprise gamification software companies, started operating in 2010. It was able to raise $15 million in venture capital funding within its first year.

CRM 40