How to Avoid Coaching Failure… More Lessons from the Soccer Field
Sales and Marketing Management
AUGUST 30, 2018
This is the equivalent of sales managers telling their salespeople that they “really need to make their quota.” Either way, the sales manager has committed coaching malpractice. At the same time, it’s a well-known fact that revenue targets have risen: A double blow to the hardworking sales manager and sales rep.
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