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A Guide to Building a Referral Network for Your SMB

Act!

That’s what makes referral networks a marketing goldmine. You can choose from the following types of referral networks : Customer referral networks : Your current clients sign up to recommend your brand and products or services to their contacts. For instance, Act! A platform like Act! A CRM platform like Act!

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The Beginner’s Guide to Using Reddit for Market Research

Zoominfo

The platform offers a unique and untapped goldmine of market research. Users subscribe to subreddits so posts from those communities show up in their main feed. Karma : How you act or behave on the website earns you karma. Based on the votes, popular posts and comments end up at the top of the feed.

Research 159
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What’s the Best Way to Convince a Local Business Client to Implement Social Media Marketing?

BuzzBoard

Local businesses can access a goldmine of Twitter’s 330 million active users. Twitter, a fast-paced platform rich with information, is an ideal tool for local businesses to share important news, announce special offers, or disseminate latest updates. Convincing, fundamentally, is an act of educating with patience and empathy.

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The Beginner’s Guide to Using Reddit for Market Research

Zoominfo

The platform offers a unique and untapped goldmine of market research. Users subscribe to subreddits so posts from those communities show up in their main feed. Karma : How you act or behave on the website earns you karma. Based on the votes, popular posts and comments end up at the top of the feed.

Research 100
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Follow the Money: The Primary Responsibility for CMOs

Pointclear

The term ‘follow the money’ was made famous in the 1976 drama documentary All the Presidents Men , and has been used variously as the basis of journalistic articles ever since. Its purpose is to follow the money trail to get to the root cause of an issue. Follow the Money. Does Marketing wanna follow the money?

ROI 100
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Using Custom ChatGPT AI Technology to Power Your Sales

Accent Technologies

By leveraging cutting-edge AI technology like customized ChatGPT, we can refine raw data into a format that can be understood, analyzed, and acted upon, transforming data from simple facts into actionable insights. This AI technology opens up vast value opportunities, as long as it is fed the right data.

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How AI and Machine Learning are Changing Sales Automation

Showpad

Yet some businesses may be hesitant to invest in Marketing automation like AI and ML, either because such tools seem too far out or the workforce is afraid of being replaced. . What’s more, the upsides of automation tools vary — quantifying them can be difficult at the onset of high-spend tech integration.