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How to Turn Canceled B2B Events Into Sales Opportunities

Hubspot Sales

There are many reasons you might have to cancel your upcoming B2B events. In 2020, the COVID-19 pandemic has led to the cancellation of many large gatherings – including business conferences. Global pandemic aside, everything from a burst pipe to a venue mix-up might force you to postpone or cancel your event. Image Source.

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7 Key Elements of a High-Converting Sales Funnel

Sales Hacker

Unlike pay-per-click advertising (PPC), SEO is an ongoing process that takes time to deliver results. With PPC, your traffic will drop as soon as you stop advertising. Email outreach campaigns. Add images, videos, and personalized content to give your email campaign a human touch. Lead-nurturing email campaigns.

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29 Types of Trigger Events and How to Track Them

Hubspot Sales

Broadly speaking, any industry change can be considered a trigger event and indicate a channel for making a sale. You'll need to tune into the right channels to detect the sometimes blatant, sometimes subtle shifts that can warm up a cold outreach. That’s why sometimes it’s difficult to know the difference.

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How to Personalize Your Email Through List Segmentation

Connext Digital

By definition, email segmentation is a technique used by marketers to send highly targeted email campaigns by categorizing their list into smaller groups or segments. This strategy is also useful so that you don’t accidentally send email campaigns to customers in locations you don’t service yet. What do these statistics mean?

Segment 49
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How to Reposition Your Product & Outreach to Provide Value Today (4 Steps)

Sales Hacker

Not only are businesses scrambling right now to move their sales and marketing budgets from offline channels to webinars and virtual events and more digital advertising — but they’re struggling to reposition their messaging and value for seemingly new buyers or niche markets. Step 1: Identify Niche Markets and Use Cases.

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11 Stunning Social Media Automation Services To Use in 2021

Pipeliner

Cancel anytime. Hootsuite allows you to combine social media marketing campaigns on a single platform, as well as schedule, publish, and review content before publishing it on more than 35 channels. Sendible’s pricing starts with low-cost monthly plans for individuals as well as small and large teams. No card required.

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How to Personalize Your Email Through List Segmentation

Connext Digital

By definition, email segmentation is a technique used by marketers to send highly targeted email campaigns by categorizing their list into smaller groups or segments. This strategy is also useful so that you don’t accidentally send email campaigns to customers in locations you don’t service yet. What do these statistics mean?

Segment 40