What is lead nurturing? The definitive guide to what it is, strategies, best practices and examples
PandaDoc
MAY 15, 2024
So, it’s clear that nurturing your leads and prospects is a great way to improve your sales and build lasting customer loyalty. Instead, it will ‘drip’ a series of perfectly pitched nudges and incentives designed for different stages in the buyer’s journey. A good one won’t bombard the customer with pushy ‘Buy now!’
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