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AdMall’s Digital Audit Helps Close 12-Month Home Health Care Advertising Campaign

SalesFuel

Challenge: Figuring out how to create a compelling home health care advertising campaign Linda Jones, a 20-year media sales vet from KRDO , has been using AdMall for over eight years, and knew the sales tools would assist her when she approached a potential client about a home health care advertising campaign to break through the local market. “[The

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AdMall’s Account Intelligence Helps Land Radio Branding Campaign

SalesFuel

Consequently, Smith knew the sales tool would help when she approached a local animal hospital with a radio branding campaign ad pitch. The [animal hospital] specializes in routine and emergency animal care,” said Smith. More About: Veterinarians Veterinarians specialize in offering health care services to domesticated animals.

Campaigns 104
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The Monthly Rundown, Bonus Edition: January Venture Rounds for Black-founded and Co-founded U.S. Companies

Crunchbase

Industry: Productivity Tools, Scheduling, Software. About Calendly: Founded in 2013 by Tope Awotona , Calendly is an automated scheduling tool that takes the work out of connecting with others so that its users can accomplish more. HQ: Atlanta, Georgia. Funding: Raised a $350 million Series B on Jan. Lead Investor: OpenView.

Company 95
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Data Gets Smarter to Help Business Grow

Score More Sales

This is the Watson techno brain popularized by Jeopardy fame – IBM’s massive computer think-tank that is now positioned to help solve really big issues in medicine, health care, and also in business. To learn more about what the Watson team is up to, check these out: Watson Explores E-Commerce with the North Face (AdAge Article).

Data 208
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Email Open Rates By Industry: See How You Stack Up

Hubspot Sales

Here are some interesting findings from the data: Out of the 29 industries, Marketing and Advertising companies have the lowest email open rates. As a bonus, after you find out your benchmark we provide the tips and tools for you to improve your open rate by up to 11%. My favorite part of your recent article”. Healthcare: 33%.

Industry 144
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A Vertical Perspective: Health Tech Enterprises Selling

Emissary

Markets and business models can crop up and collapse in short periods of time, which is very exciting from a salesperson’s perspective because there’s always opportunities and unsolved problems, but it does create a bit of chaos. Highlights from the Discussion: Q: Let’s dive into the different sectors of the market.

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Some of Our Favorite Books by Women

Zoominfo

How can we feel another’s pain, especially when pain can be assumed, distorted, or performed?