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How to Prospect for SMB Leads

BuzzBoard

Understanding the Process of Prospecting for SMB Leads The process of prospecting for SMB leads can be a complex task, particularly for salespeople at digital marketing agencies who specialize in selling to small businesses. Prospecting commences with pinpointing the type of small business you envision as your prospects.

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One Hour Without Technology

No More Cold Calling

As executive chairman of Google, Eric Schmidt is often invited to deliver commencement speeches at college graduations. Technology provides all sorts of ways to connect with clients, prospects, and referral sources. At the end of the day, you are the ultimate sales technology. Turn off the technology. Stop Typing.

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Selling to Enterprise (Just Like Selling to SMB… Right?)

Sales Hacker

Now, if you’re shaking your head and thinking of all the things you would say, whether as a leader or an Enterprise seller, I’m with you. Enterprise selling is one of the most challenging sales processes around, and when you factor in that employees are constantly changing jobs, spending an average of 2.5 then read on!

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2023 Through the Lens of Artificial Intelligence: IT’S A(I) WRAP!

BuzzBoard

The race for the finest content generation tool has commenced. At BuzzBoard, we embraced a new paradigm of sales personalization and we believe that technology has enabled us to create dynamic, responsive, and interactive experiences that are tailored to each individual local small business prospect.

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How to Build Effective Email Campaigns for Local Business

BuzzBoard

This targeted digital marketing approach permits you to design personalized messages that not only engage prospects but also prompt them towards conversion. However, when executed correctly, these campaigns retain higher levels of client engagement, fostering brand loyalty and ultimately, boosting sales. First, emphasize your locality.

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Tell Marketing They Can Keep Their Leads

No More Cold Calling

Consider this example from Dan McDade, president and CEO of PointClear: The marketing department for one unnamed company generated more than 9,000 “sales leads” in a year, but only 1.28 When presented with these findings, marketing said sourcing leads was so important that they would keep sending them to sales without qualifying them first.

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Cut Your Connection to Electronics for One Hour a Day

No More Cold Calling

In his commencement address, he said, “Turn off your computer. Business technology is helpful, too (think, CRM, automated marketing)—but no matter how newfangled, cross-platform, or enhanced, “ You Are the Ultimate Sales Technology.”. The more we automate, the better our sales life, right? Get Talking. Old news…yes.

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