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Sales Talk for CEOs: Innovating from the Top: How a Former CMO Revitalized a Company as CEO (Ep107)

Alice Heiman

One of the most striking revelations from Harris was the absence of a demand generation and marketing strategy within Challenger. Leveraging her background as a Chief Marketing Officer (CMO), Harris embarked on building a robust demand generation engine. She is known for clearing pathways by connecting data and people.

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The Pipeline ? Sales Force (Mis)Alignment

The Pipeline

The Pipeline Renbor Sales Solutions Inc.s Sales Force (Mis)Alignment. Stored in Business Acumen , Coaching , Demand Generation , Hiring Sales Talent , Planning , Sales Force Alignment , Sales Leadership , Sales Management , Sales Strategy , Sales Success , Sales eXchange , execution.

Pipeline 223
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The Pipeline ? Sales Alchemy

The Pipeline

Stored in Attitude , Business Acumen , Forecast , Funnel management , Guest Post , Sales Management , Sales Process , Sales Success , execution , qualifying. Our mission as salespeople is simple, drive revenue. Our singular task is to pump money out of a sales pipeline. Demand Generation. Gap Selling.

Pipeline 198
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The Pipeline ? Preparing for Sales Success ? Part 1

The Pipeline

Stored in Attitude , EDGE Sales Process , Impact Questions , Interactive Selling , Proactive , Proactivity , Prospecting , Sales Process , Sales Strategy , Sales Success , Video , execution. A couple of weeks ago I posted the first in a series of conversations with Michael Bird, Chief Revenue Officer with NetProspex.

Pipeline 241
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The Pipeline ? In Conversation ? How to Shorten the Sales Cycle

The Pipeline

We wanted to avoid the predictable trappings of yet another webinar, while providing our audience with relevant ideas and practices to improve their prospecting and sales. Demand Generation. EDGE Sales Process. Hiring Sales Talent. Communication Strategy. Customer Care. Dependability. Don't Wait.

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The Pipeline ? Shrink Your Way To Success

The Pipeline

But instead many, not all, do different things, shifting lower revenue accounts to an inside team, which works until the inside team has too much volume and all one has done is shift the glut from one team to the other, without an improvement in coverage or revenue. Demand Generation. EDGE Sales Process.

Pipeline 212
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Insights from #SDSummit: Sales Enablement Dissected

Mindtickle

While Sales OPs focuses more on the efficiency piece, sales enablement focuses mostly on the effectiveness part (think of SiriusDecisions Sales Efficiency and Effectiveness chart). more revenue per rep). What keeps sales enablement up at night? Sales Talent Lifecycle Framework.