Sales and Marketing Management

FEBRUARY 18, 2019

Author: John Larson A few weeks ago I was having lunch with a friend, a successful executive who has run large sales organizations for three different companies. In the B2B world, your sales force is actually your loyalty program. Loyalty, at the end of the day, is not created by offering discounts or exceeding customer expectations.

Loyalty 290

Loyalty Banking Airlines Discount 290

Sales and Marketing Management

SEPTEMBER 17, 2017

Author: Tim Houlihan Sales leaders are always trying to figure out how to get the most out of their reps at the lowest cost, and incentives are excellent at revealing that sweet spot. Example : A national discount clothing retailer decided to recognize top sales associates by giving them a 2-liter bottle of soda at their monthly team meeting.

Incentives 184

Incentives Incentive Salary Pharmaceuticals 184

Sales and Marketing Management

SEPTEMBER 17, 2017

Author: Tim Houlihan Sales leaders are always trying to figure out how to get the most out of their reps at the lowest cost, and incentives are excellent at revealing that sweet spot. Example : A national discount clothing retailer decided to recognize top sales associates by giving them a 2-liter bottle of soda at their monthly team meeting.

Incentives 166

Incentives Incentive Salary Pharmaceuticals 166

Hubspot Sales

NOVEMBER 29, 2021

Every company has its eyes on its bottom line and, in turn, is mindful of its profit margin — the most definitive metric of how successful your sales efforts are, relative to your expenses. Find gaps in your sales process where a disproportionate number of prospects fall off. Drugs (Pharmaceutical): 14.10%. Diversified: 12.18%.

Margin 103

Margin Chemicals Real Estate Strategy 103

Sales Hacker

JANUARY 13, 2021

Product management, engineering, customer success, sales, and marketing groups will weigh in on the decision-making process. Ship by default: Shipping by default is usually the best way for partners to work together because there is less friction for both the sales team and the end-customers. Some examples of friction are as follows.

Licensing 74

Licensing Software Software Enterprise 74

Sales Hacker

OCTOBER 7, 2021

Women in sales often have a polarizing experience. In the Sales Hacker video series Aha Moments , I asked 10 women: “What is one ‘aha moment’ you’ve had in your sales career?”. The conversations that followed were so authentic and encouraging that we decided to expand this conversation to other badass women in the sales world.

Hiring 130

Hiring Ideal Customer Profile Top of Funnel Lead Rank 130

Sales Hacker

DECEMBER 30, 2019

This week on the Sales Hacker podcast, we speak with Justin Welsh , Founder at The Official Justin. Justin is the former SVP of sales at PatientPop and a current advisor to it, as well as a tremendous number of SMB SaaS companies. Subscribe to the Sales Hacker Podcast. Sam Jacobs: Welcome to the Sales Hacker Podcast!

Revenue 52

Revenue Company Hiring Scale 52