Appbuddy

NOVEMBER 22, 2021

As marketing teams prepare for the holiday season, it’s important to consider the lasting impacts of your peak season email sending. Now, we’re seeing several other events take place in the last few months of the year that generate spikes in email volume. How does the average consumer react to this spike in email?

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Email Marketing Data Everest Marketing 52

Appbuddy

APRIL 22, 2021

So, you’re in the market for software to improve your email campaigns. Maybe bad email addresses lurking in your database are weighing you down. Whatever the reason, you’ve realized that your email tech stack needs an upgrade to get the maximum lifetime value out of your database. How can you distinguish one from another?

Everest 52

Everest ROI Vendor Campaigns 52

Appbuddy

APRIL 22, 2021

So, you’re in the market for software to improve your email campaigns. Maybe bad email addresses lurking in your database are weighing you down. Whatever the reason, you’ve realized that your email tech stack needs an upgrade to get the maximum lifetime value out of your database. How can you distinguish one from another?

Everest 52

Everest ROI Vendor Campaigns 52

Appbuddy

JUNE 2, 2021

In regard to email relevance, how wide is the gap between marketers and consumers when it comes to defining what this important concept actually means? These are questions the DMA’s Marketer Email Tracker – sponsored by Validity – is designed to answer. Increased email budgets. Activity monitoring.

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Webinar Metrics Everest Trends Email Marketing 52

Appbuddy

APRIL 9, 2021

Dark Mode’s growing popularity is important for email marketers to pay attention to, but why? When a user enables Dark Mode within their device settings, it is automatically applied to everything on that device – including emails. But let’s be honest – what marketer is only sending plain text emails these days?

Everest 52

Everest Face-to-face Campaigns Email Marketing 52

Appbuddy

DECEMBER 1, 2020

For many, 2020 has been one of the most challenging years ever, and that includes for email marketing. In this blog, we’ll review how this has reshaped email marketing—for the better! This encourages greater subscriber trust in senders, as they are given a visual indicator it’s a legitimate email.

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Scale Face-to-face Travel Channels 52

Appbuddy

OCTOBER 22, 2020

While we would have loved to see all your illustrious faces at an in-person event, 2020 still has other plans for us. So, instead we created The Summit, an online, live email marketing event. Email volume increases threw every marketer off-track. “We I can’t stress this enough: You need to watch The Summit.

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Email Marketing Face-to-face Policies Banking 52