The ROI Guy

NOVEMBER 29, 2010

Marketers are scrambling to address the power shift and overcome lead generation and conversion issues by delivering more content and tools over more channels to actively engage ever more empowered, skeptical and frugal buyers. Having the right content and tools to help fuel buyer’s decision making process is essential.

Buying Cycle 45

Buying Cycle Marketing Comparison Vendor 45

The ROI Guy

FEBRUARY 4, 2009

Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons. Bullet-proof business cases need to be made for any money to change hands.

ROI 40

ROI Social Media Analysis Microsoft 40

The ROI Guy

SEPTEMBER 21, 2010

More new channels than ever, buyer Information Overload, Frugalnomics driven by two recessions in the past decade, Internet fueled buying decisions. The lack of preparation has been directly shown to drive inefficient conversion, longer sales cycles, more discounting, and higher competitive losses.

Marketing 40

Marketing Sales Enablement Face-to-face Survey 40

The ROI Guy

MAY 6, 2010

Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons.

ROI 40

ROI B2B Demand Generation Agencies Hiring 40

The ROI Guy

DECEMBER 6, 2010

Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons. The Death of a Salesman? this year, an increase from 3.1%

ROI 40

ROI B2B Social Media Buying Cycle 40

The ROI Guy

OCTOBER 7, 2010

To no surprise, a substantial decline occurred following the bursting of the technology bubble and recession in 2001, with a second more severe decline into the Great Recession in 2009. That the investment in IT does not drive competitive advantage and bottom-line impact, right?

Competition 40

Competition Software Software Networking 40

The ROI Guy

DECEMBER 14, 2005

Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons. Not exactly.

ROI 40

ROI Outsourcing Services Lead Rank Social Media 40

Hubspot Sales

OCTOBER 17, 2018

Figure out which channels are working for you. Once users upload a video, they can begin to explore all of the core Wistia features, like customizing player colors according to the brand, and adding lead generation tools or clickable links. That makes sense, since Trello is a collaborative project tracking tool. visualTool.

Resources 142

Resources Lead Rank Lead Scoring Hubspot 142

The ROI Guy

APRIL 21, 2010

In 2009, Alinean and IDC updated annual research conducted since 2003 on the ROI from implementing business value tools. In 2009, Alinean and IDC updated annual research conducted since 2003 on the ROI from implementing business value tools. in incremental benefits. • A payback of less than 3 months from deployment.

ROI 40

ROI Campaigns Lead Rank Lead Scoring 40

Zendesk Sell

FEBRUARY 28, 2019

According to a 2009 survey conducted by McKinsey & Company , nonfinancial incentives were rated as more powerful motivators than financial incentives. Use Slack or a similar platform to create a #watercooler channel. Provide the right tools. The right tools reduce inefficiency and increase motivation.

Motivation 71

Motivation How To Survey Incentives 71

Sales Hacker

OCTOBER 7, 2021

Sales success has often been attributed to traditionally self-centric masculine attributes of competition and aggression. Melissa Murillo is an award-winning and highly skilled sales leader with over a decade of experience in marketing and business development specializing in the IT channel. Both genders can exhibit both traits?

Hiring 130

Hiring Ideal Customer Profile Top of Funnel Lead Rank 130

Cience

MAY 7, 2019

The decision maker that your Sales Development Rep (SDR) contacts via email, phone and other channels of communication. Scalability is one of the key tools for your business growth. jobs on average during 2009-2014. Tools (e.g. Channels of the outreach. Tools to be used. Supporting materials (e.g.,

Ideal Customer Profile 58

Ideal Customer Profile Lead Rank Lead Scoring Sales Qualified Lead 58

Cience

MAY 7, 2019

The decision maker that your Sales Development Rep (SDR) contacts via email, phone and other channels of communication. Scalability is one of the key tools for your business growth. jobs on average during 2009-2014. Tools (e.g. Channels of the outreach. Tools to be used. Supporting materials (e.g.,

Ideal Customer Profile 40

Ideal Customer Profile Lead Rank Lead Scoring Sales Qualified Lead 40

Mindtickle

OCTOBER 16, 2020

I recently hosted a webinar with two Sales Enablement experts, Mary Shea, Principal Analyst at Forrester Research, and Hang Black, VP of Global Sales Enablement at Juniper Networks, to discuss how CROs at the most competitive organizations are ‘democratizing B2B sales’ and building digital-first, customer-ready teams in the remote and ready era. .

Networking 105

Networking Conversion Scale Face-to-face 105

Mindtickle

OCTOBER 16, 2020

I recently hosted a webinar with two Sales Enablement experts, Mary Shea, Principal Analyst at Forrester Research, and Hang Black, VP of Global Sales Enablement at Juniper Networks, to discuss how CROs at the most competitive organizations are ‘democratizing B2B sales’ and building digital-first, customer-ready teams in the remote and ready era. .

Networking 52

Networking Conversion Scale Face-to-face 52