Do I Coach Them or Train Them? Determining When To Coach Your People & When to Train Them – Part One
OCTOBER 15, 2009
Part of the reason why identifying the gap is such a critical starting point in coaching is this; you must first determine whether the issue at hand is, in fact, a training issue, a coaching issue or an advising or consulting issue. If you have a salesperson that’s never been trained in the art and discipline of selling, then how can you coach them? After all, there’s a clear difference between training, coaching and consulting.